Applications · Retail Expansion
Cannabis Dispensary Site Selection Software
Real data on where to open next, and the right people to talk to about it — landlords, brokers, and the operators already there — before someone else claims the corner.

Hoodie Retail Site Selection is a cannabis dispensary site selection and location analysis application built on Hoodie Analytics’ national retail dataset. It helps retailers, brands, distributors, and investors evaluate a prospective address, an acquisition target, or a new market by combining competitor proximity, demographic and behavioral data, foot traffic patterns, and zoning restrictions into a single view. The tool also pre-computes market whitespace and runs revenue projections for a proposed store based on its location, size, and assortment.
The platform
Every layer a real estate decision needs, in one view
From first look to signed lease, each section is built to survive a real estate committee’s questions.
Location analysis — every competitor, before you sign
Hoodie shows you every dispensary competing for a prospective site or acquisition target, layered against traffic, demographics, and zoning, before a lease or offer is on the table.
A location analysis pulls every existing dispensary near an intended site and lets a team toggle between data layers — foot traffic, demographics, zoning restrictions, and competitive density — for the same address. Zoning is evaluated directly, so a site that looks strong on paper but sits inside a restricted buffer gets flagged first.
For brands
For brands evaluating a retail acquisition, the same layers show whether the store’s trade area can carry the assortment they plan to bring in.
For retailers
For expansion teams choosing between two corners, the zoning and competition layers turn a gut call into a documented one for the real estate committee.
Whitespace identification — where the market is underserved
Hoodie pre-computes market whitespace, so a team doesn’t have to reconstruct demand and supply market by market to find where an opening exists.
Whitespace is calculated against the same dataset behind every other layer — demand indicators, existing dispensary density, and demographic fit — so what surfaces is a market with real, unmet demand. That map is a starting point for outreach: the whitespace Hoodie identifies is the market a team should be building relationships in next.
For brands
For brands and distributors, the same map points to underserved territories worth reaching before a competitor does.
For retailers
For retail expansion and investment teams, whitespace is the shortlist of markets worth a broker call this quarter.

Store simulation — revenue projections before you commit
Hoodie runs a revenue projection for a proposed store from its address and store specifics, so an estimate exists before capital is committed.
A user enters an address and store specifics — including planned SKU count — and Hoodie estimates sales potential using the surrounding trade area’s demographics, competitive density, and nearby points of interest such as convenience stores and gas stations. The output is an estimate, not a guarantee.

Professional reporting — one document, every layer
Hoodie combines every analysis layer — location, whitespace, simulation — into a single PDF report built for internal stakeholder review.
Real estate committees and investment partners rarely want four dashboards; they want one document. Hoodie compiles location analysis, whitespace, and store simulation output into a professional PDF, with every figure traceable to a named data source.

Site Selection draws on direct POS integrations (Dutchie, BLAZE, Flowhub, Sweed, Flourish, POSaBIT), ERP/seed-to-sale partners (LeafLink, Distru, Nabis, LeafTrade, APEX, Microsoft Dynamics 365, Canix, Acumatica, Metrc), and exclusive cannabis buyer demographics.
Terms, defined
The vocabulary this product runs on
- Market whitespace
- A geographic area where consumer demand for cannabis products exists but is not currently served by a nearby dispensary, identified by comparing demand indicators against existing store density and demographic fit.
- Sales potential estimate
- A projected revenue range for a proposed dispensary location, calculated from the store’s address, planned size and SKU count, surrounding demographics, competitive density, and nearby high-traffic points of interest — an estimate, not a guarantee.
- Competitor proximity analysis
- A review of every existing dispensary near a prospective or existing site, used to gauge trade area saturation and inform decisions on new locations or acquisition targets.
Who it’s for
Built for the people who own the number
Retail real estate & expansion teams
Evaluating where to open the next store and negotiate the next lease.
Investors & acquisition teams
Assessing a dispensary purchase or a new market entry before committing capital.
Distributors evaluating territory
Using competitor and whitespace data to decide which regions merit a stronger distribution push.
Brands assessing retail partners
Using the same location and demographic layers to judge whether a prospective retail partner’s trade area fits.
Pricing
Priced to your footprint
Pricing varies depending on the applications you use and the number of markets you’d like access to. There is no one-size-fits-all plan — a single-state brand and a multi-state operator running all seven applications are priced differently.

FAQ
Questions the market asks
What is Hoodie Retail Site Selection?
How does Hoodie estimate sales potential for a new dispensary?
What is market whitespace in retail site selection?
What data powers Hoodie’s Retail Site Selection tool?
Who uses Hoodie Retail Site Selection?
How far back does Hoodie’s data go?
Can I ingest Hoodie’s site-selection data into my own systems?
Supplemental content
Go deeper
Market Whitespace, Defined
How Hoodie identifies real, unserved demand rather than just empty map space.
Learn MoreA Real Estate Committee’s Guide to Site Selection Data
What to bring to the committee meeting, and which figures they’ll ask about first.
Learn MoreHow Hoodie Estimates New-Store Sales Potential
The inputs behind a projected revenue range, and where the estimate’s limits are.
Learn MoreRelated products
Part of one connected platform
Where insights meet relationships.
Find the whitespace before someone else does.
Book a walkthrough and run a real address through Hoodie’s site selection tools.
Schedule a demoWhen you’re ready, we’re here.
