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Brand Explorer/Smoke New York

Smoke New York

Aug 2026

Overview

YoY sales plunged 27.5%, yet SMOKE NEW YORK surged from #94 to #45 in California. This shift highlights a premium strategy that may have impacted volume, aligning with a broader market trend of price sensitivity.

Categories

Pre-RollsVapesFlower
  • Top Category: Pre-Rolls
  • Price Tier: Premium
  • States Active: 2

Trend View

Market Insights SnapshotAug 2026

24-Month Trend

Smoke New York market trend chart

Average Price

$31.77

YoY Sales Trend

14.7%

2Y Sales Trend

36125.8%

Pre-Rolls dominate with 47.9% of sales, boasting +67.6% YoY growth; Vapes and Flower lag at -48.7% and -55.8% YoY, respectively. The sharp contrast underscores a significant shift in consumer preference.

CategorySales ShareAvg PriceYoY
Vapes26.6%$32.21121.8%

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SMOKE NEW YORK thrives primarily in New York and California, holding a foothold in just 2 states. The brand's geographic concentration enhances its competitive edge.

StatePre-RollVapor PensFlower
⊖47⊖

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Market Position

Competitive LandscapeAug 2026

Ranked #45 in the competitive Pre-Rolls category, SMOKE NEW YORK trails leaders like JEETER and STIIIZY. The brand's ascent from #94 to #45 over the past year reflects a strategic repositioning.

Pre-Rolls in California Rankings (Last 4 Months)May 2026Jun 2026Jul 2026Aug 2026Smoke New York: 49Smoke New York: 40Quiet Kings: 6Quiet Kings: 5Presidential: 5Presidential: 6Jeeter: 1Jeeter: 1Stiiizy: 2Stiiizy: 2

SKU View

Top Selling ProductsAug 2026

Top products for Aug 2026 with sales and momentum indicators.

ProductCategoryMoM
#2
Laugh Track 20 Pack Pre Rolls 20 Gram
Laugh Track 20 Pack Pre Rolls 20 Gram
Pre-Rolls169.2%
#4
Velvet Hammer 20 Pack Pre Rolls 20 Gram
Velvet Hammer 20 Pack Pre Rolls 20 Gram
Pre-Rolls133.9%
#6
Zoap Buds 28 Gram
Zoap Buds 28 Gram
Flower906.0%
#8
Lemons Disposables 2000 Mg
Lemons Disposables 2000 Mg
Vapes367.1%
#10
Bubblegum Buds 28 Gram
Bubblegum Buds 28 Gram
Flower337.3%

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Benchmarking

Competitive Peer Set

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Peer brands benchmarked against Smoke New York using competitive landscape rank coverage, proximity, and momentum.