Brand Explorer/New York Market

New York Cannabis Sales

Oct 2026

Overview

Sales in New York have more than doubled versus two years ago, with two-year growth reaching nearly 175% as the state's licensed market absorbs demand from one of the nation's largest illicit cannabis economies. Yet prices are compressing: unit volume continues to climb while revenue growth has moderated to about 7% year over year, driven by a nearly 10% decline in average prices. The dispensary footprint expanded by more than 38% over the past year to 649 locations, accelerating access across the five boroughs and upstate corridors alike. New York sits in the emerging tier but remains on a trajectory that could push it past several mature-market peers within the next cycle. Brands like Ayrloom have gained traction as consumers shift toward convenience formats. The state legalized medicinal marijuana in 2014 and recreational cannabis in 2021, with licensed retail sales beginning in late 2022 under a framework that prioritized social...

  • Top Brand: Ayrloom
  • Top Category: Flower (31%)

Benchmarking

New York iconMarket ComparisonOct 2026

Few markets of any size can match New York's two-year sales surge of nearly 175%, a pace that reflects the sheer scale of pent-up demand in the most densely populated state to legalize recreational cannabis. The dispensary count jumped more than 38% year over year to 649 stores, yet the market remains in the emerging tier, suggesting significant runway as licensing continues to expand and the illicit market gradually contracts.

24-Month Trend

New York market trend chart
StateSalesYoY
Florida$180-190M6.6%
Massachusetts$150-160M0.5%

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Store Performance

New York iconTop Performing Stores

Top performing dispensaries in New York.

StoreCityEst. Sales
#1
Happy Days Dispensary logo
Happy Days Dispensary
Farmingdale$2.5-5M
#2
Strain Stars - Farmingdale logo
Strain Stars - Farmingdale
Farmingdale$2.5-5M
#3
The Travel Agency - Downtown Brooklyn logo
The Travel Agency - Downtown Brooklyn
Brooklyn$1-2.5M
#4
The Travel Agency - Union Square logo
The Travel Agency - Union Square
Manhattan$1-2.5M
#5
MJ Dispensary 585 logo
MJ Dispensary 585
Rochester$1-2.5M

Category View

New York iconCategory PerformanceOct 2026

Pre-rolls are the standout category in New York, posting 20% year-over-year growth and now commanding nearly 22% of sales, a share that rivals many mature markets where the format took years to gain similar ground. Flower still leads at roughly 33% of the mix, while vapes hold 27% and grew close to 6% over the past year. Edibles account for about 15% of sales with modest gains, and concentrates remain a niche at 3%. Ayrloom has emerged as a top brand, particularly in formats that appeal to convenience-oriented consumers entering the legal market for the first time.

CategorySalesAvg PriceYoY
#1Flower$50M+$42.8815.4%
#2Vapes$35-50M$43.7418.6%
#3Pre-Rolls$35-50M$18.6427.9%
#4Edibles$25-35M$15.9713.5%
#5Concentrates$5-10M$46.9720.9%
#6Oral$1-2.5M$26.280.1%
#7Accessories$1-2.5M$7.3917.8%
#8Topicals$250-500K$42.2212.9%
#9Cbd<$250K$25.8211.2%
#10Home-Grow<$250K$32.9590.8%

Top Brands

Category LeadersOct 2026

Category leaders show which brands are currently strongest by segment in New York, with 1-month rank movement when available.

New York icon

Accessories

Oct 2026

Top Accessories brands in New York: Puffco, Raw Papers, Bic Lighters.

  1. #2
    Raw Papers logo
    Raw Papers
    5.5% MoM
  2. #4
    Blazy Susan logo
    Blazy Susan
    From 33.5% MoM

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New York icon

Concentrates

Oct 2026

Top Concentrates brands in New York: Mfny, Rythm, Umamii.

  1. #2
    Rythm logo
    Rythm
    3.5% MoM
  2. #4
    Jetpack logo
    Jetpack
    From 36.2% MoM

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New York icon

Edibles

Oct 2026

Top Edibles brands in New York: Camino, Off Hours, Ayrloom.

  1. #2
    Off Hours logo
    Off Hours
    From 412.0% MoM
  2. #4
    Gron logo
    Gron
    From 33.5% MoM

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New York icon

Flower

Oct 2026

Top Flower brands in New York: Find, Rythm, Leal.

  1. #2
    Rythm logo
    Rythm
    10.2% MoM
  2. #4
    Bouket logo
    Bouket
    From 61.8% MoM

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New York icon

Oral

Oct 2026

Top Oral brands in New York: Ayrloom, 1906, Level+.

  1. #2
    1906 logo
    1906
    3.6% MoM
  2. #4
    Head & Heal logo
    Head & Heal
    3.6% MoM

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New York icon

Pre-Rolls

Oct 2026

Top Pre-Rolls brands in New York: Ruby Farms, Jeeter, Florist Farms.

  1. #2
    Jeeter logo
    Jeeter
    8.0% MoM
  2. #4
    Anthem logo
    Anthem
    2.6% MoM

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New York icon

Topicals

Oct 2026

Top Topicals brands in New York: Ayrloom, Papa & Barkley, Veteran'S Choice Creations.

  1. #2
    Papa & Barkley logo
    Papa & Barkley
    15.5% MoM
  2. #4
    Head & Heal logo
    Head & Heal
    From 52.8% MoM

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New York icon

Vapes

Oct 2026

Top Vapes brands in New York: Fernway, Jaunty, Ayrloom.

  1. #2
    Jaunty logo
    Jaunty
    0.0% MoM
  2. #4
    Mfny logo
    Mfny
    13.7% MoM

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Product Leaders

Category Product LeadersOct 2026

Top ranked products by category for New York, based on the latest state-category product snapshot.

New York icon

Flower

Oct 2026
ProductBrandOct 2026Sep 2026Aug 2026
Maui Wowie Buds 28 Gram
Smoakland#2#3#2
Platinum Lemon Cherry Gelato Buds 28 Gram
Leal#4#2997#2316

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New York icon

Vapes

Oct 2026
ProductBrandOct 2026Sep 2026Aug 2026
Alaskan Thunder Fuck Disposables 2000 Mg
Ayrloom#2#1#1
Cereal Milk Disposables 2000 Mg
Ayrloom#4#3#5

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New York icon

Pre-Rolls

Oct 2026
ProductBrandOct 2026Sep 2026Aug 2026
Sour Diesel 7 Pack Pre Rolls 3.50 Gram
Ruby Farms#2#2#3
Blue Dream 7 Pack Pre Rolls 3.50 Gram
Ruby Farms#4#5#7

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New York icon

Edibles

Oct 2026
ProductBrandOct 2026Sep 2026Aug 2026
Boysenberry Gummies Cbd:cbn 100 Mg
Wyld#2#1#2
Blueberry Gummies Cbn 100 Mg
Camino#4#5#6

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New York icon

Concentrates

Oct 2026
ProductBrandOct 2026Sep 2026Aug 2026
Uk Cheese Budder Resin\wax 1 Gram
Mfny#2#3#62
Sour Diesel Budder Resin\wax 2 Gram
Mfny#4#5#5

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New York icon

Oral

Oct 2026
ProductBrandOct 2026Sep 2026Aug 2026
Unflavored Beverage Enhancer (300mg) Water Soluble Tincture
Ayrloom#2#2#2
Bliss Drops [20pk] (100mg Cbd/100mg Thc)
1906#4#4#4

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New York icon

Accessories

Oct 2026
ProductBrandOct 2026Sep 2026Aug 2026
Battery
Heavy Hitters#2#2#2
Era Go Black Vaporizer
Pax Vape#4#3#4

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New York icon

Topicals

Oct 2026
ProductBrandOct 2026Sep 2026Aug 2026
1:1 Restore Balm [2.3oz] (1000mg Cbd/1000mg Thc) Balm
Ayrloom#2#2#2
Red Balm [1.5oz] (95mg Thc/4mg Cbd) Red Balm
Vireo#4#7#7

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