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Brand Explorer/Raw Papers

Raw Papers

Oct 2026

Overview

RAW is the culmination of a decade-long project to produce the most rawesome rolling papers ever. Before RAW, there was an ocean of bleached white papers with animal or chemical glues, and no regard for what smokers actually want. RAW Founder, Josh Kesselman, had a vision to chan...

YoY growth at 10.1% positions RAW PAPERS as a rising star in the 1-2.5M tier. Monthly sales surged 9.9% over the last three months, reflecting a strong consumer shift towards this low-priced brand.

Categories

AccessoriesPre-Rolls
  • Top Category: Accessories
  • Price Tier: Value
  • States Active: 16

Trend View

Raw Papers logoMarket Insights SnapshotOct 2026

24-Month Trend

Raw Papers market trend chart

Average Price

$3.04

YoY Sales Trend

39.8%

2Y Sales Trend

83.8%

Accessories dominate RAW PAPERS' sales at 99.0%, with a remarkable 13.1% increase YoY, highlighting its status as the fastest-growing category.

CategorySales ShareAvg PriceYoY
Pre-Rolls4.4%$6.5170.1%

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RAW PAPERS leads in Ontario at 38.3%, followed by Massachusetts at 13.9% and New York at 11.0%, showcasing a strong presence across 16 states.

StateAccessoriesPre-RollConcentratesEdiblesFlowerHome-growOtherTopicalsVapor Pens
1⊖⊖⊖⊖2315⊖⊖
4⊖⊖⊖⊖⊖22⊖⊖

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Market Position

Raw Papers logoCompetitive LandscapeOct 2026

Competitive summary unavailable.

Accessories in Ontario Rankings (Last 4 Months)Jul 2026Aug 2026Sep 2026Oct 2026Raw Papers: 2Raw Papers: 1Yocan: 3Yocan: 2Smoke Arsenal: 4Smoke Arsenal: 3Hmp: 10Hmp: 5Zig Zag: 5Zig Zag: 4

SKU View

Raw Papers logoTop Selling ProductsOct 2026

Top products for Oct 2026 with sales and momentum indicators.

ProductCategoryMoM
#2
Nap Nectar Cartridges 1000 Mg
Nap Nectar Cartridges 1000 Mg
VapesN/A
#4
Chrome 1 Pack Pre Rolls 0 Gram
Chrome 1 Pack Pre Rolls 0 Gram
Pre-Rolls15.5%
#6
Jungle Canyon 5 Pack Infused Pre Rolls 2.50 Gram
Jungle Canyon 5 Pack Infused Pre Rolls 2.50 Gram
Pre-Rolls14.3%
#8
Black Garlic Rosin Disposables 1000 Mg
Black Garlic Rosin Disposables 1000 Mg
Vapes113.7%

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Benchmarking

Competitive Peer Set

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Peer brands benchmarked against Raw Papers using competitive landscape rank coverage, proximity, and momentum.