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Brand Explorer/Raw Papers

Raw Papers

Aug 2026

Overview

RAW is the culmination of a decade-long project to produce the most rawesome rolling papers ever. Before RAW, there was an ocean of bleached white papers with animal or chemical glues, and no regard for what smokers actually want. RAW Founder, Josh Kesselman, had a vision to chan...

YoY growth at 10.1% positions RAW PAPERS as a rising star in the 1-2.5M tier. Monthly sales surged 9.9% over the last three months, reflecting a strong consumer shift towards this low-priced brand.

Categories

AccessoriesPre-Rolls
  • Top Category: Accessories
  • Price Tier: Value
  • States Active: 15

Trend View

Raw Papers logoMarket Insights SnapshotAug 2026

24-Month Trend

Raw Papers market trend chart

Average Price

$2.87

YoY Sales Trend

54.1%

2Y Sales Trend

46.7%

Accessories dominate RAW PAPERS' sales at 99.0%, with a remarkable 13.1% increase YoY, highlighting its status as the fastest-growing category.

CategorySales ShareAvg PriceYoY
Pre-Rolls4.3%$4.9286.4%

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RAW PAPERS leads in Ontario at 38.3%, followed by Massachusetts at 13.9% and New York at 11.0%, showcasing a strong presence across 16 states.

StateAccessoriesPre-RollConcentratesEdiblesFlowerOtherTopicalsVapor Pens
4⊖⊖⊖⊖19⊖⊖
8⊖⊖⊖⊖18⊖⊖

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Market Position

Raw Papers logoCompetitive LandscapeAug 2026

Competitive summary unavailable.

Accessories in Ontario Rankings (Last 4 Months)May 2026Jun 2026Jul 2026Aug 2026Raw Papers: 2Raw Papers: 2Smoke Arsenal: 7Smoke Arsenal: 1Yocan: 5Yocan: 3Pulsar: 15Pulsar: 7Zig Zag: 3Zig Zag: 4

SKU View

Raw Papers logoTop Selling ProductsAug 2026

Top products for Aug 2026 with sales and momentum indicators.

ProductCategoryMoM
#2
1 1/4 Pre Rolled Cones [6pk]
1 1/4 Pre Rolled Cones [6pk]
Pre-Rolls4.1%
#4
Raw Black 20 Pack Pre Rolls 0 Gram
Raw Black 20 Pack Pre Rolls 0 Gram
Pre-Rolls49.1%
#6
1 1/4 Pre Rolled Cones [20pk]
1 1/4 Pre Rolled Cones [20pk]
Pre-Rolls60.3%
#8
Pre Rolled Tips + 3m Roll [21pk]
Pre Rolled Tips + 3m Roll [21pk]
Pre-Rolls21.1%

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Benchmarking

Competitive Peer Set

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Peer brands benchmarked against Raw Papers using competitive landscape rank coverage, proximity, and momentum.