Brand Explorer/Illinois Market

Illinois Cannabis Sales

Oct 2026

Overview

Illinois added dispensaries at an 8% clip over the past year, pushing the licensed footprint to 269 stores, yet total sales fell 3.7% year over year as prices dropped 5.7%. The pattern points to a market where expanding retail access has not translated into revenue gains, with the two-year sales trajectory down 6.7%. Pre-rolls stand out as the lone growth category, climbing 12.1% to capture 12.5% of the mix, while concentrates shed 11.5% and edibles declined 8%. Flower still commands the largest share at nearly 42% but continues to erode. HIGH SUPPLY remains a top-performing brand in a market tier that sits in the emerging range between one hundred and five hundred million. Illinois borders states with far less developed legal markets, giving it a cross-border demand advantage that has historically lifted sales, though that tailwind appears to be fading. The state legalized medicinal marijuana in 2013 and recreational cannabis in 2019,...

  • Top Brand: High Supply
  • Top Category: Flower (40%)

Benchmarking

Illinois iconMarket ComparisonOct 2026

Illinois is an emerging-tier market where 269 dispensaries now compete for a shrinking pie, with sales down 6.7% over the past two years despite store count growing 8% year over year. Prices fell 5.7%, and with only pre-rolls posting positive growth among major categories, the state is experiencing broad-based revenue pressure even as physical retail continues to expand.

24-Month Trend

Illinois market trend chart
StateSalesYoY
Massachusetts$150-160M0.5%
Missouri$130-140M6.1%

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Store Performance

Illinois iconTop Performing Stores

Top performing dispensaries in Illinois.

StoreCityEst. Sales
#1
Sunnyside - South Beloit logo
Sunnyside - South Beloit
South Beloit$2.5-5M
#2
Nature's Treatment of Illinois - Milan logo
Nature's Treatment of Illinois - Milan
Milan$2.5-5M
#3
RISE Dispensary - Mundelein logo
RISE Dispensary - Mundelein
Mundelein$2.5-5M
#4
Sunnyside - Rockford logo
Sunnyside - Rockford
Rockford$1-2.5M
#5
Thrive - Metropolis logo
Thrive - Metropolis
Metropolis$1-2.5M

Category View

Illinois iconCategory PerformanceOct 2026

Pre-rolls surged 12.1% year over year to claim 12.5% of the Illinois mix, making them the only category in positive territory. Flower holds the top spot at 41.8% share but slipped 4.7%, while vapes account for 28.4% and declined a more modest 2.9%. Concentrates took the steepest hit, falling 11.5%, and edibles dropped 8%, with HIGH SUPPLY continuing to lead among top-selling brands across the state.

CategorySalesAvg PriceYoY
#1Flower$50M+$43.296.9%
#2Vapes$35-50M$37.9712.8%
#3Pre-Rolls$15-20M$16.921.5%
#4Edibles$15-20M$12.855.6%
#5Concentrates$5-10M$35.442.3%
#6Accessories$1-2.5M$7.085.2%
#7Oral$.5M-1M$17.7615.1%
#8Topicals$250-500K$29.611.6%
#9Cbd<$250K$14.5766.9%

Top Brands

Category LeadersOct 2026

Category leaders show which brands are currently strongest by segment in Illinois, with 1-month rank movement when available.

Illinois icon

Accessories

Oct 2026

Top Accessories brands in Illinois: Puffco, Blazy Susan, Bic Lighters.

  1. #2
    Blazy Susan logo
    Blazy Susan
    9.2% MoM
  2. #4
    Raw Papers logo
    Raw Papers
    7.4% MoM

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Illinois icon

Concentrates

Oct 2026

Top Concentrates brands in Illinois: Aeriz, Rythm, Ozone.

  1. #2
    Rythm logo
    Rythm
    13.8% MoM
  2. #4
    Ic Collective logo
    Ic Collective
    2.3% MoM

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Illinois icon

Edibles

Oct 2026

Top Edibles brands in Illinois: Wana, Incredibles, Wyld.

  1. #2
    Incredibles logo
    Incredibles
    9.6% MoM
  2. #4
    Good News logo
    Good News
    From 53.9% MoM

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Illinois icon

Flower

Oct 2026

Top Flower brands in Illinois: High Supply, Simply Herb, Rythm.

  1. #2
    Simply Herb logo
    Simply Herb
    16.2% MoM
  2. #4
    Ozone logo
    Ozone
    9.7% MoM

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Illinois icon

Pre-Rolls

Oct 2026

Top Pre-Rolls brands in Illinois: Rythm, Dogwalkers, Anthem.

  1. #2
    Dogwalkers logo
    Dogwalkers
    From 14.9% MoM
  2. #4
    Jeeter logo
    Jeeter
    8.9% MoM

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Illinois icon

Topicals

Oct 2026

Top Topicals brands in Illinois: Avexia, Doctor Solomon'S, Unwind By Ngw.

  1. #2
    Doctor Solomon'S logo
    Doctor Solomon'S
    7.0% MoM
  2. #4
    Alchemy By Ieso logo
    Alchemy By Ieso
    26.6% MoM

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Illinois icon

Vapes

Oct 2026

Top Vapes brands in Illinois: Select, Fernway, &Shine.

  1. #2
    Fernway logo
    Fernway
    From 310.1% MoM
  2. #4
    Ozone logo
    Ozone
    8.4% MoM

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Product Leaders

Category Product LeadersOct 2026

Top ranked products by category for Illinois, based on the latest state-category product snapshot.

Illinois icon

Flower

Oct 2026
ProductBrandOct 2026Sep 2026Aug 2026
Blue Nerds Buds 28 Gram
High Supply#2#69#64
Brownie Scout Buds 3.50 Gram
Rythm#4#5#2

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Illinois icon

Vapes

Oct 2026
ProductBrandOct 2026Sep 2026Aug 2026
Alpine Strawberry Disposables 2000 Mg
Fernway#2#1#1
Granddaddy Purple Disposables 2000 Mg
Ozone#4#14#26

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Illinois icon

Pre-Rolls

Oct 2026
ProductBrandOct 2026Sep 2026Aug 2026
Blueberry Kush 5 Pack Infused Pre Rolls 2.50 Gram
Rythm#2#11#38
Sour Strawberry Diesel 5 Pack Infused Pre Rolls 2.50 Gram
Rythm#4#10#4

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Illinois icon

Edibles

Oct 2026
ProductBrandOct 2026Sep 2026Aug 2026
Berry Gummies Cbg:cbn 100 Mg
Incredibles#2#2#2
Boysenberry Gummies Cbd:cbn 100 Mg
Wyld#4#4#4

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Illinois icon

Concentrates

Oct 2026
ProductBrandOct 2026Sep 2026Aug 2026
Relief Rso Rso Syringe
Remedi#2#5#6
Gmo Fsho Oil 1 Gram
Aeriz#4#3#5

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Illinois icon

Accessories

Oct 2026
ProductBrandOct 2026Sep 2026Aug 2026
Classic Cones 1 1/4 [6pk] Raw Cones
Raw Papers#2#13#16
Lighter Lighter
Bic Lighters#4#3#6

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Illinois icon

Oral

Oct 2026
ProductBrandOct 2026Sep 2026Aug 2026
Relief 4:1 Cbd:thc [40pk] (400mg Cbd/100mg Thc) Tablets
Avexia#2#1#1
Harmony 1:1 Cbd:thc [40pk] (100mg Cbd/100mg Thc) Tablets
Avexia#4#5#5

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Illinois icon

Topicals

Oct 2026
ProductBrandOct 2026Sep 2026Aug 2026
1:1 Harmony Lotion [2oz] (100mg Cbd/100mg Thc) Pain Relief Lotion
Avexia#2#2#2
Restore 1:1 Transdermal Lotion
Doctor Solomon'S#4#4#4

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