Ozone

Top states where Ozone is active based on indexed sales coverage.

ILIllinois

($5-10M)

NJNew Jersey

($5-10M)

OHOhio

($1-2.5M)

MAMassachusetts

($1-2.5M)

PAPennsylvania

($.5M-1M)

MDMaryland

(<$250K)

24-Month Trend

Pre-Rolls surged 27.2% YoY, now 13.1% of sales, while Flower—still 47.1% of the mix—cratered 21.8% YoY. Vapes held at 30.1% share but declined 8.2%. Concentrates posted a modest 6.7% gain; Edibles dropped 18.1%.

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Category	Sales Share	Avg Price	YoY
Locked Category	XX.X%	$XX.XX	XX.X%
Vapes	31.2%	$35.72	35.1%
Locked Category	XX.X%	$XX.XX	XX.X%
Edibles	7.3%	$10.69	25.5%
Locked Category	XX.X%	$XX.XX	XX.X%

Trend View

Market Insights SnapshotOct 2026

24-Month Trend

Average Price

$26.57

YoY Sales Trend

25.2%

2Y Sales Trend

3.2%

Category Breakout

Category	Sales Share	Avg Price	YoY
Flower	45.4%	$45.08	22.0%
Vapes	31.2%	$35.72	35.1%
Pre-Rolls	13.6%	$12.07	19.8%
Edibles	7.3%	$10.69	25.5%
Concentrates	2.5%	$36.74	5.8%

State Rank Table

State	Flower	Vapor Pens	Pre-Roll	Edibles	Concentrates	Accessories	Home-grow
New Jersey	1	9	2	11	⊖	⊖	⊖
Massachusetts	12	12	⊖	25	⊖	⊖	7
Illinois	4	4	9	16	3	49	⊖
Ohio	31	9	13	18	12	⊖	⊖
Pennsylvania	50	21	⊖	19	35	⊖	⊖

OZONE operates across 7 states but is heavily concentrated: Illinois accounts for 40.0% of sales, New Jersey 27.3%, and Massachusetts 13.6%. Among top cannabis brands in Illinois and New Jersey, the brand faces growing pressure from value competitors.

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State	Flower	Vapor Pens	Pre-Roll	Edibles	Concentrates	Accessories	Home-grow
Locked State	#XX	#XX	#XX	#XX	#XX	#XX	#XX
Massachusetts	12	12	⊖	25	⊖	⊖	7
Locked State	#XX	#XX	#XX	#XX	#XX	#XX	#XX
Ohio	31	9	13	18	12	⊖	⊖
Locked State	#XX	#XX	#XX	#XX	#XX	#XX	#XX

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#4 in Flower, down from #2 a year ago—OZONE lost ground to HIGH SUPPLY (#1), SIMPLY HERB (#2), and RYTHM (#3) across the board. All three peers gained two to three positions on OZONE over 12 months, signaling accelerating competitive erosion in Illinois.

Top products for Oct 2026 with sales and momentum indicators.

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Product	Category	MoM
#XXLocked Product	Locked Category	XX.X%
#2 Assorted Gummies 100 Mg	Edibles	5.8%
#XXLocked Product	Locked Category	XX.X%
#4 Blue Dream Disposables 2000 Mg	Vapes	4.7%
#XXLocked Product	Locked Category	XX.X%
#6 Garlic Cookies Buds 28 Gram	Flower	72.4%
#XXLocked Product	Locked Category	XX.X%
#8 Animal Mints Disposables 2000 Mg	Vapes	477.0%
#XXLocked Product	Locked Category	XX.X%
#10 Gush Disposables 2000 Mg	Vapes	663.8%