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Brand Explorer/Incredibles

Incredibles

Oct 2026

Overview

Our story began with special cookies to help ease Grandma Nonis pain. When she told us they tasted as good as they made her feel, it was all we needed to hear. Those cookies grew up to be incrediblesLoved for unique flavors. Trusted for original recipes. Made to deliver consisten...

INCREDIBLES vaulted from #4 to #2 in Maryland over 12 months, a mid-tier edibles brand on a clear upward trajectory. YoY growth hit +7.8%, with a +3.8% three-month trend confirming sustained momentum across its multi-state footprint.

Categories

EdiblesVapes
  • Top Category: Edibles
  • Price Tier: Mid-Market
  • States Active: 13

Trend View

Incredibles logoMarket Insights SnapshotOct 2026

24-Month Trend

Incredibles market trend chart

Average Price

$15.49

YoY Sales Trend

6.9%

2Y Sales Trend

6.0%

Edibles account for 97.3% of sales at +7.3% YoY, but the real signal is Vapes surging +29.7% YoY from a 2.6% base. That nascent category diversification could reshape the brand's mix if the growth rate holds.

CategorySales ShareAvg PriceYoY
Vapes1.6%$24.6152.3%

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INCREDIBLES ranks among top cannabis brands in Maryland (18.2%), Ohio (17.6%), and Illinois (16.9%), with meaningful share across 13 states. The East Coast and Midwest concentration gives it broad regional leverage.

StateEdiblesVapor PensAccessoriesFlowerOralOtherTopicals
13⊖⊖⊖32⊖24

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Market Position

Incredibles logoCompetitive LandscapeOct 2026

#2 in Edibles, one spot behind BETTY'S EDDIES after gaining two ranks in 12 months. INCREDIBLES passed CURIO WELLNESS, ENCORE EDIBLES, and WYLD but lost ground to INHOUSE, which closed two spots. The gap to #1 is narrowing.

Edibles in Illinois Rankings (Last 4 Months)Jul 2026Aug 2026Sep 2026Oct 2026Incredibles: 2Incredibles: 2Wana: 1Wana: 1Wyld: 3Wyld: 3Kanha: 11Kanha: 6Gron: 4Gron: 7

SKU View

Incredibles logoTop Selling ProductsOct 2026

Top products for Oct 2026 with sales and momentum indicators.

ProductCategoryMoM
#2
Strawberry Gummies Cbd 100 Mg
Strawberry Gummies Cbd 100 Mg
Edibles23.9%
#4
Peanut Butter Bar 100 Mg
Peanut Butter Bar 100 Mg
Edibles14.9%
#6
Cherry Gummies 1500 Mg
Cherry Gummies 1500 Mg
Edibles753.0%
#8
Mint Bar 110 Mg
Mint Bar 110 Mg
Edibles81.8%
#10
Strawberry Disposables 1000 Mg
Strawberry Disposables 1000 Mg
Vapes102.7%

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Benchmarking

Competitive Peer Set

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Peer brands benchmarked against Incredibles using competitive landscape rank coverage, proximity, and momentum.