Top States
Head & Heal Top StatesAug 2026
Top states where Head & Heal is active based on indexed sales coverage.
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Aug 2026
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HEAD & HEAL's sales plunged 12.6% YoY, now sitting in the <250K tier. Despite a slight uptick in sales over the last three months, the brand's premium positioning may be misaligned with shifting consumer preferences.
Categories
Top States
Top states where Head & Heal is active based on indexed sales coverage.
Trend View
24-Month Trend

Average Price
$65.45
YoY Sales Trend
10.0%
2Y Sales Trend
10.4%
Oral remains the strongest category at 72.2%, but has seen a decline of 27.4% YoY. Other categories show contrasting trends: Edibles down 30.6% YoY while Other and CBD categories surged at +38.0% and +61.5% respectively.
| Category | Sales Share | Avg Price | YoY |
|---|---|---|---|
| Concentrates | 13.4% | $61.42 | 16082.2% |
| Edibles | 5.2% | $60.83 | 48.6% |
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Trend View
24-Month Trend

Average Price
$65.45
YoY Sales Trend
10.0%
2Y Sales Trend
10.4%
Category Breakout
| Category | Sales Share | Avg Price | YoY |
|---|---|---|---|
| Oral | 74.7% | $72.3 | 6.0% |
| Concentrates | 13.4% | $61.42 | 16082.2% |
| Topicals | 5.4% | $40.96 | 1197.8% |
| Edibles | 5.2% | $60.83 | 48.6% |
State Rank Table
| State | Oral | Concentrates | Topicals | Edibles | Accessories | Cbd | Flower | Other |
|---|---|---|---|---|---|---|---|---|
| New York | 4 | 27 | 4 | ⊖ | ⊖ | 4 | ⊖ | 4 |
HEAD & HEAL holds a concentrated presence in New York, which accounts for 100% of its sales. The brand's geographic footprint is limited, focusing solely on this top cannabis market.
| State | Oral | Concentrates | Topicals | Edibles | Accessories | Cbd | Flower | Other |
|---|---|---|---|---|---|---|---|---|
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Market Position
Ranked #5 in the Oral category, HEAD & HEAL trails behind leaders AYRLOOM (#1), 1906 (#2), LEVEL+ (#3), and MFNY (#4). The brand fell from #3 to #5 in the past year, highlighting increasing competitive pressure.
SKU View
Top products for Aug 2026 with sales and momentum indicators.
| Product | Category | MoM |
|---|---|---|
#2 | Other | 15.2% |
#4 | Edibles | 10.6% |
#6 | Topicals | 23.8% |
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Benchmarking
Peer brands benchmarked against Head & Heal using competitive landscape rank coverage, proximity, and momentum.