Top States
Vireo Top StatesOct 2026
Top states where Vireo is active based on indexed sales coverage.
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Vireo
Oct 2026
Overview
Vireo Health is a physician-founded, patient-focused company dedicated to providing best-in-class cannabis-based products and unrivaled care. We integrate best-in-class medical, scientific, and engineering practices into the cannabis industry. We are committed to creating safe, a...
VIREO achieved an impressive 27.3% year-over-year growth, despite a 37.7% decline over the last three months. This highlights a shift in strategy towards premium pricing, countering the recent downturn in sales volume.
Categories
FlowerOralEdiblesConcentratesVapesPre-Rolls
- Top Category: Flower
- Price Tier: Premium
- States Active: 2
Trend View
Market Insights SnapshotOct 2026
24-Month Trend
Average Price
$44.2
YoY Sales Trend
0.7%
2Y Sales Trend
42.7%
Flower leads at 39.8% with a 37.1% YoY increase, while Vapes surged 57.2% YoY. Edibles are the fastest-growing category, up 71.2% YoY, contrasting sharply with Pre-Rolls, which plummeted 50.0% YoY.
| Category | Sales Share | Avg Price | YoY |
|---|---|---|---|
| Oral | 14.0% | $63.21 | 57.2% |
| Concentrates | 9.2% | $74.24 | 93.3% |
| Pre-Rolls | 3.9% | $12.12 | 45.2% |
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Trend View
Market Insights SnapshotOct 2026
24-Month Trend
Average Price
$44.2
YoY Sales Trend
0.7%
2Y Sales Trend
42.7%
Category Breakout
| Category | Sales Share | Avg Price | YoY |
|---|---|---|---|
| Flower | 53.5% | $51.11 | 37.0% |
| Oral | 14.0% | $63.21 | 57.2% |
| Edibles | 10.7% | $29.14 | 33.5% |
| Concentrates | 9.2% | $74.24 | 93.3% |
| Vapes | 8.7% | $53.61 | 62.9% |
| Pre-Rolls | 3.9% | $12.12 | 45.2% |
State Rank Table
| State | Flower | Oral | Edibles | Concentrates | Vapor Pens | Pre-Roll | Accessories | Topicals |
|---|---|---|---|---|---|---|---|---|
| Minnesota | 4 | 1 | 3 | 2 | 12 | 10 | 19 | 11 |
| New York | ⊖ | 18 | ⊖ | 18 | ⊖ | ⊖ | ⊖ | 5 |
VIREO has a stronghold in Minnesota (96.7% of sales) and a minor presence in New York (3.3%). Geographic concentration is high, with nearly all sales coming from Minnesota.
| State | Flower | Oral | Edibles | Concentrates | Vapor Pens | Pre-Roll | Accessories | Topicals |
|---|---|---|---|---|---|---|---|---|
| ⊖ | 18 | ⊖ | 18 | ⊖ | ⊖ | ⊖ | 5 |
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Market Position
Competitive LandscapeOct 2026
VIREO ranks #5 in the Flower category, slipping from #3. Competing closely with RYTHM (#1), GOOD GREEN (#2), and CAMPFIRE CANNABIS (#3), the brand has lost significant ground in the competitive landscape.
SKU View
Top Selling ProductsOct 2026
Top products for Oct 2026 with sales and momentum indicators.
| Product | Category | MoM |
|---|---|---|
#2 ![Red Extra Strength [25ml]](/_next/image?url=https%3A%2F%2Fs3.us-west-2.amazonaws.com%2Fcatsy.975%2F45a71533389447a60e2b6404b6e29d7f.png&w=64&q=75){kind=small} | Oral | 280.1% |
#4  | Flower | 176.3% |
#6 ![Red Oral Solution [25ml] (570mg Thc/30mg Cbd)](/_next/image?url=https%3A%2F%2Fs3.us-west-2.amazonaws.com%2Fcatsy.975%2F0a611137024031bcf955e64d16e0b165.jpg&w=64&q=75){kind=small} | Oral | 125.1% |
#8  | Flower | 108.1% |
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Benchmarking
Competitive Peer Set
Peer brands benchmarked against Vireo using competitive landscape rank coverage, proximity, and momentum.
