Top States
Vireo Top StatesAug 2026
Top states where Vireo is active based on indexed sales coverage.
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Vireo
Aug 2026
Overview
Vireo Health is a physician-founded, patient-focused company dedicated to providing best-in-class cannabis-based products and unrivaled care. We integrate best-in-class medical, scientific, and engineering practices into the cannabis industry. We are committed to creating safe, a...
VIREO achieved an impressive 27.3% year-over-year growth, despite a 37.7% decline over the last three months. This highlights a shift in strategy towards premium pricing, countering the recent downturn in sales volume.
Categories
FlowerVapesOralConcentratesEdiblesPre-Rolls
- Top Category: Flower
- Price Tier: Premium
- States Active: 2
Trend View
Market Insights SnapshotAug 2026
24-Month Trend
Average Price
$72.41
YoY Sales Trend
64.7%
2Y Sales Trend
48.2%
Flower leads at 39.8% with a 37.1% YoY increase, while Vapes surged 57.2% YoY. Edibles are the fastest-growing category, up 71.2% YoY, contrasting sharply with Pre-Rolls, which plummeted 50.0% YoY.
| Category | Sales Share | Avg Price | YoY |
|---|---|---|---|
| Vapes | 26.8% | $93.16 | 60.1% |
| Concentrates | 7.6% | $115.23 | 169.9% |
| Pre-Rolls | 4.7% | $22.57 | 28.3% |
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Trend View
Market Insights SnapshotAug 2026
24-Month Trend
Average Price
$72.41
YoY Sales Trend
64.7%
2Y Sales Trend
48.2%
Category Breakout
| Category | Sales Share | Avg Price | YoY |
|---|---|---|---|
| Flower | 42.6% | $75.15 | 119.1% |
| Vapes | 26.8% | $93.16 | 60.1% |
| Oral | 12.0% | $93.54 | 59.3% |
| Concentrates | 7.6% | $115.23 | 169.9% |
| Edibles | 6.3% | $55.84 | 10.7% |
| Pre-Rolls | 4.7% | $22.57 | 28.3% |
State Rank Table
| State | Flower | Vapor Pens | Oral | Concentrates | Edibles | Pre-Roll | Accessories | Topicals |
|---|---|---|---|---|---|---|---|---|
| Minnesota | 4 | 3 | 1 | 2 | 5 | 7 | 27 | ā |
| New York | ā | ā | 16 | 23 | ā | ā | ā | 9 |
VIREO has a stronghold in Minnesota (96.7% of sales) and a minor presence in New York (3.3%). Geographic concentration is high, with nearly all sales coming from Minnesota.
| State | Flower | Vapor Pens | Oral | Concentrates | Edibles | Pre-Roll | Accessories | Topicals |
|---|---|---|---|---|---|---|---|---|
| ā | ā | 16 | 23 | ā | ā | ā | 9 |
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Market Position
Competitive LandscapeAug 2026
VIREO ranks #5 in the Flower category, slipping from #3. Competing closely with RYTHM (#1), GOOD GREEN (#2), and CAMPFIRE CANNABIS (#3), the brand has lost significant ground in the competitive landscape.
SKU View
Top Selling ProductsAug 2026
Top products for Aug 2026 with sales and momentum indicators.
| Product | Category | MoM |
|---|---|---|
#2  | Flower | 112.3% |
#4  | Vapes | 0.3% |
#6  | Flower | 109.3% |
#8  | Flower | 116.0% |
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Benchmarking
Competitive Peer Set
Peer brands benchmarked against Vireo using competitive landscape rank coverage, proximity, and momentum.
