Top States
22 Red Top StatesOct 2026
Top states where 22 Red is active based on indexed sales coverage.
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22 Red
Oct 2026
Overview
22Red is the brainchild of Shavo Odadjian, world- renowned bassist of Grammy Award-winning rock band System Of A Down. When California legalized recreational marijuana in 2017, the timing coincided with some down time from touring and recording. This opportunity presented Shavo w...
YoY growth of 135.3% positions 22 RED as a rising star in the market. Monthly sales trend surged 63.3% over the last three months, signaling strong demand. Mid-tier brand status complements this upward trajectory.
Categories
FlowerPre-RollsConcentratesVapes
- Top Category: Flower
- Price Tier: Mid-Market
- States Active: 1
Trend View
Market Insights SnapshotOct 2026
24-Month Trend
Average Price
$17.37
YoY Sales Trend
82.2%
2Y Sales Trend
65.5%
Flower dominates at 68.8% of total sales, surging 182.4% YoY. Pre-Rolls capture 16.3% with a solid 60.2% growth, while Vapes show impressive growth at 122.7%, reflecting evolving consumer preferences.
| Category | Sales Share | Avg Price | YoY |
|---|---|---|---|
| Pre-Rolls | 20.4% | $6.47 | 109.7% |
| Vapes | 5.5% | $24.05 | 284.6% |
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Trend View
Market Insights SnapshotOct 2026
24-Month Trend
Average Price
$17.37
YoY Sales Trend
82.2%
2Y Sales Trend
65.5%
Category Breakout
| Category | Sales Share | Avg Price | YoY |
|---|---|---|---|
| Flower | 63.5% | $34.03 | 57.9% |
| Pre-Rolls | 20.4% | $6.47 | 109.7% |
| Concentrates | 10.6% | $20.88 | 202.8% |
| Vapes | 5.5% | $24.05 | 284.6% |
State Rank Table
| State | Flower | Pre-Roll | Concentrates | Vapor Pens |
|---|---|---|---|---|
| Arizona | 17 | 21 | 15 | ⊖ |
22 RED has a strong presence in Arizona, accounting for 100% of sales. Currently, the brand operates exclusively in this state, maximizing its geographic concentration.
| State | Flower | Pre-Roll | Concentrates | Vapor Pens |
|---|---|---|---|---|
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Market Position
Competitive LandscapeOct 2026
Ranked #19 overall in Flower, 22 RED is gaining ground, having improved from #45 within a year. Competing closely with top brands like ABUNDANT ORGANICS and JUST FLOWER, it is 18 spots behind the leader.
SKU View
Top Selling ProductsOct 2026
Top products for Oct 2026 with sales and momentum indicators.
| Product | Category | MoM |
|---|---|---|
#2  | Flower | 9.4% |
#4 | Flower | 316.7% |
#6  | Flower | 227.7% |
#8  | Pre-Rolls | 214.3% |
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Benchmarking
Competitive Peer Set
Peer brands benchmarked against 22 Red using competitive landscape rank coverage, proximity, and momentum.
