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Brand Explorer/Spectra (pr)

Spectra (pr)

Oct 2026

Overview

SPECTRA (PR) has achieved impressive YoY growth of 17.1%, climbing from rank #5 to #4 in Puerto Rico. Monthly trends show a 7.9% sales increase over the past three months, solidifying its low-tier pricing strategy.

Categories

VapesOralEdibles
  • Top Category: Vapes
  • Price Tier: Mid-Market
  • States Active: 1

Top States

Spectra (pr) Top StatesOct 2026

Top states where Spectra (pr) is active based on indexed sales coverage.

Trend View

Market Insights SnapshotOct 2026

24-Month Trend

Spectra (pr) market trend chart

Average Price

$13.74

YoY Sales Trend

57.2%

2Y Sales Trend

1506.4%

Vapes dominate with 93.8% of sales, up 15.4% YoY. Edibles account for 3.0% (+17.2% YoY), while Oral products have skyrocketed by 64.8%, making it the fastest-growing category.

CategorySales ShareAvg PriceYoY
Oral7.6%$15.711.9%

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SPECTRA (PR) is fully concentrated in Puerto Rico, capturing 100% of its sales in this market. It stands out as one of the top cannabis brands in the region.

StateVapor PensOralEdiblesAccessoriesFlower

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Market Position

Competitive LandscapeOct 2026

Currently ranked #4 in Vapes, SPECTRA (PR) is three spots behind BEST BUDS (PR) and two behind SKYHI (PR). The brand gained one spot over the past year, reflecting competitive momentum.

Vapes in Puerto Rico Rankings (Last 4 Months)Jul 2026Aug 2026Sep 2026Oct 2026Spectra (pr): 5Spectra (pr): 5Best Buds (pr): 2Best Buds (pr): 4Flavors: 6Flavors: 6Anani Pharma: 4Anani Pharma: 1Skyhi (pr): 1Skyhi (pr): 2

SKU View

Top Selling ProductsOct 2026

Top products for Oct 2026 with sales and momentum indicators.

ProductCategoryMoM
#2
Double Bubble Og Cartridges 1000 Mg
Double Bubble Og Cartridges 1000 Mg
Vapes95.4%
#4
Watermelon Og Cartridges 500 Mg
Watermelon Og Cartridges 500 Mg
Vapes40.8%
#6
Jack Herrer Cartridges 500 Mg
Jack Herrer Cartridges 500 Mg
Vapes48.3%

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Benchmarking

Competitive Peer Set

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Peer brands benchmarked against Spectra (pr) using competitive landscape rank coverage, proximity, and momentum.