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Brand Explorer/Spectra (pr)

Spectra (pr)

Aug 2026

Overview

SPECTRA (PR) has achieved impressive YoY growth of 17.1%, climbing from rank #5 to #4 in Puerto Rico. Monthly trends show a 7.9% sales increase over the past three months, solidifying its low-tier pricing strategy.

Categories

VapesOralEdiblesFlower
  • Top Category: Vapes
  • Price Tier: Mid-Market
  • States Active: 1

Top States

Spectra (pr) Top StatesAug 2026

Top states where Spectra (pr) is active based on indexed sales coverage.

Trend View

Market Insights SnapshotAug 2026

24-Month Trend

Spectra (pr) market trend chart

Average Price

$12.18

YoY Sales Trend

32.0%

2Y Sales Trend

299.4%

Vapes dominate with 93.8% of sales, up 15.4% YoY. Edibles account for 3.0% (+17.2% YoY), while Oral products have skyrocketed by 64.8%, making it the fastest-growing category.

CategorySales ShareAvg PriceYoY
Oral6.5%$14.2827.1%

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SPECTRA (PR) is fully concentrated in Puerto Rico, capturing 100% of its sales in this market. It stands out as one of the top cannabis brands in the region.

StateVapor PensOralEdiblesAccessoriesFlower

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Market Position

Competitive LandscapeAug 2026

Currently ranked #4 in Vapes, SPECTRA (PR) is three spots behind BEST BUDS (PR) and two behind SKYHI (PR). The brand gained one spot over the past year, reflecting competitive momentum.

Vapes in Puerto Rico Rankings (Last 4 Months)May 2026Jun 2026Jul 2026Aug 2026Spectra (pr): 4Spectra (pr): 5Anani Pharma: 5Anani Pharma: 4Island: 8Island: 6Airo Brands: 9Airo Brands: 8Vital Full Of Lif…: 1Vital Full Of Lif…: 2

SKU View

Top Selling ProductsAug 2026

Top products for Aug 2026 with sales and momentum indicators.

ProductCategoryMoM
#2
Strawberry Cough Cartridges 500 Mg
Strawberry Cough Cartridges 500 Mg
VapesN/A
#4
Green Apple Cartridges 1000 Mg
Green Apple Cartridges 1000 Mg
Vapes10.5%
#6
London Pound Cake Cartridges 1000 Mg
London Pound Cake Cartridges 1000 Mg
Vapes51.7%
#8
Strawberry Jelly Cartridges 1000 Mg
Strawberry Jelly Cartridges 1000 Mg
Vapes56.7%

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Benchmarking

Competitive Peer Set

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Peer brands benchmarked against Spectra (pr) using competitive landscape rank coverage, proximity, and momentum.