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Brand Explorer/Big River

Big River

Oct 2026

Overview

Combining the experience of a third generation Mississippi entrepreneur with a seasoned California cannabis operator, Big River Cannabis Company is committed to providing Mississippians access to the highest quality cannabis products to heal their ailments. Big River Cannabis Com...

YoY growth at +43.9% positions BIG RIVER as a premium contender. Monthly sales increased by 21% over the last three months, showing strong consumer demand and strategic pricing shifts.

Categories

FlowerConcentratesVapes
  • Top Category: Flower
  • Price Tier: Premium
  • States Active: 1

Top States

Big River logoBig River Top StatesOct 2026

Top states where Big River is active based on indexed sales coverage.

Trend View

Big River logoMarket Insights SnapshotOct 2026

24-Month Trend

Big River market trend chart

Average Price

$30.1

YoY Sales Trend

33.0%

2Y Sales Trend

65.5%

Flower dominates with 55.8% of sales, up 58.5% YoY, making it the fastest-growing segment. Concentrates and Vapes follow with 25.8% (+37.7% YoY) and 16.7% (+17.0% YoY), respectively.

CategorySales ShareAvg PriceYoY
Concentrates18.4%$29.5936.4%

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BIG RIVER claims 100% of its sales in Mississippi, showcasing a concentrated geographic footprint. It's currently the sole active brand in this state.

StateFlowerConcentratesVapor PensAccessoriesEdiblesOtherPre-RollTopicals

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Market Position

Big River logoCompetitive LandscapeOct 2026

#6 in Flower category, BIG RIVER gained ground from #10 to #6 in Mississippi. It trails SOUTHERN SKY BRANDS (#1) and GRUV (MS) (#2), while steadily closing the gap on competitors.

Flower in Mississippi Rankings (Last 4 Months)Jul 2026Aug 2026Sep 2026Oct 2026Big River: 10Big River: 8Sea Of Green (sog): 6Sea Of Green (sog): 7Pharm Grown: 9Pharm Grown: 6Southern Herb Co: 5Southern Herb Co: 3Southern Sky Bran…: 1Southern Sky Bran…: 1

SKU View

Big River logoTop Selling ProductsOct 2026

Top products for Oct 2026 with sales and momentum indicators.

ProductCategoryMoM
#2
Stranger Thingz Buds 7 Gram
Stranger Thingz Buds 7 Gram
Flower348.1%
#4
Granddaddy Purple Buds 7 Gram
Granddaddy Purple Buds 7 Gram
Flower154.6%
#6
Pineapple Express Buds 7 Gram
Pineapple Express Buds 7 Gram
Flower533.6%
#8
Diamond Ring Buds 7 Gram
Diamond Ring Buds 7 Gram
Flower357.1%

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Benchmarking

Competitive Peer Set

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Peer brands benchmarked against Big River using competitive landscape rank coverage, proximity, and momentum.