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Blncd

Oct 2026

Overview

Our small (and mighty) brand is women-owned and operated. BLNCD products are made in small batches in Northeast Minneapolis. We control our hemp CBD supply chain from farm to table ensuring consistency and quality. We giveback. We plant trees. We invest in our communities

BLNCD's sales surged 48.6% YoY in the <250K tier, despite a 4.8% decline over the last three months. This indicates a strategic shift towards premium offerings, even as unit sales face challenges.

Categories

EdiblesOralCbd
  • Top Category: Edibles
  • Price Tier: Mid-Market
  • States Active: 1

Top States

Blncd logoBlncd Top StatesOct 2026

Top states where Blncd is active based on indexed sales coverage.

Trend View

Blncd logoMarket Insights SnapshotOct 2026

24-Month Trend

Blncd market trend chart

Average Price

$20.08

YoY Sales Trend

1.7%

2Y Sales Trend

14297.3%

Edibles dominate at 72.7% with a remarkable 130.0% YoY growth. Oral products are the fastest-growing category at 171.7% YoY, while Topicals lag significantly at -58.4% YoY.

CategorySales ShareAvg PriceYoY
Oral21.0%$28.48138.4%

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BLNCD's presence is concentrated entirely in Minnesota, holding 100% of its sales within this state. Geographic concentration is high, with no expansion into additional states.

StateEdiblesOralCbdFlowerOtherPre-RollTopicals

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Market Position

Blncd logoCompetitive LandscapeOct 2026

Ranked #12 in Edibles, BLNCD has slipped from #8, trailing behind leaders like &SHINE and VIREO by 11 and 10 spots respectively. The competitive landscape is tightening as BLNCD navigates a challenging market.

Edibles in Minnesota Rankings (Last 4 Months)Jul 2026Aug 2026Sep 2026Oct 2026Blncd: 15Blncd: 12Wyld: 8Wyld: 8Boundary Waters: 11Boundary Waters: 7Grasslandz: 9Grasslandz: 6Incredibles: 3Incredibles: 2

SKU View

Blncd logoTop Selling ProductsOct 2026

Top products for Oct 2026 with sales and momentum indicators.

ProductCategoryMoM
#2
Zen Blend Thc + Adaptogen Gummies[10pk] (50mg Cbd/50mg Thc)
Zen Blend Thc + Adaptogen Gummies[10pk] (50mg Cbd/50mg Thc)
Edibles39.9%
#4
Citrus Gummies 50 Mg
Citrus Gummies 50 Mg
Edibles10.0%
#6
Caramel 25 Mg
Caramel 25 Mg
Edibles84.1%
#8
Watermelon Ready To Drink 10 Mg
Watermelon Ready To Drink 10 Mg
Edibles151.5%
#10
Cranberry Pomegranate Ready To Drink 10 Mg
Cranberry Pomegranate Ready To Drink 10 Mg
Edibles123.8%

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Benchmarking

Competitive Peer Set

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Peer brands benchmarked against Blncd using competitive landscape rank coverage, proximity, and momentum.