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Brand Explorer/Brown Bag

Brown Bag

Oct 2026

Overview

BROWN BAG boasts a stunning YoY growth of +131.2%—mid-tier positioning sets the stage for further expansion. Recent sales trends show a +20.6% increase over the last three months, highlighting strong demand in its category.

Categories

FlowerVapesEdiblesPre-RollsConcentrates
  • Top Category: Flower
  • Price Tier: Mid-Market
  • States Active: 2

Trend View

Market Insights SnapshotOct 2026

24-Month Trend

Brown Bag market trend chart

Average Price

$17.31

YoY Sales Trend

32.2%

2Y Sales Trend

135.7%

Flower dominates at 72.7% of total sales, with an impressive +132.8% YoY growth, making it the fastest-growing category. Vapes follow at 20.9% with +73.7% YoY, while Pre-Rolls, Concentrates, and Edibles hold minor shares.

CategorySales ShareAvg PriceYoY
Vapes15.7%$19.118.5%
Pre-Rolls1.8%$2.84N/A

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BROWN BAG primarily captures the Arizona market, which represents 96.1% of its sales. Massachusetts contributes 3.9%, showcasing a strong geographic concentration across just two states.

StateFlowerVapor PensEdiblesPre-RollConcentrates

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Market Position

Competitive LandscapeOct 2026

#14 in Flower, BROWN BAG competes closely with ABUNDANT ORGANICS (#1) and JUST FLOWER (#2). The brand has improved its rank from #32 to #14, gaining traction but still trailing behind key competitors.

Flower in Arizona Rankings (Last 4 Months)Jul 2026Aug 2026Sep 2026Oct 2026Brown Bag: 13Brown Bag: 14Fade Co.: 12Fade Co.: 5Uncle X: 4Uncle X: 7Just Flower: 1Just Flower: 1Find: 2Find: 2

SKU View

Top Selling ProductsOct 2026

Top products for Oct 2026 with sales and momentum indicators.

ProductCategoryMoM
#2
Cap Junky Buds 28 Gram
Cap Junky Buds 28 Gram
FlowerN/A
#4
Mac & Cheese Buds 28 Gram
Mac & Cheese Buds 28 Gram
FlowerN/A
#6
Cheetah Piss Buds 14 Gram
Cheetah Piss Buds 14 Gram
Flower564.5%
#8
Baja Splash Disposables 2000 Mg
Baja Splash Disposables 2000 Mg
Vapes149.1%
#10
Boofberry Buds 3.50 Gram
Boofberry Buds 3.50 Gram
Flower521.3%

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Benchmarking

Competitive Peer Set

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Peer brands benchmarked against Brown Bag using competitive landscape rank coverage, proximity, and momentum.