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Brand Explorer/Care Division

Care Division

Oct 2026

Overview

Living today can get pretty exhausting. You need to feel and look as amazing as we know you are, even when times are tough. Whether it's pain, skincare, or just every day bad vibes--Care Division creates solutions. Inspired by ayurvedic medicine, but including modern science, all...

YoY sales dropped 26.1%, yet CARE DIVISION surged in rank from #5 to #3 in Colorado. This unexpected ascent highlights potential for a strategic pivot that resonates with premium consumers.

Categories

TopicalsOralEdiblesCbd
  • Top Category: Topicals
  • Price Tier: Premium
  • States Active: 1

Top States

Care Division logoCare Division Top StatesOct 2026

Top states where Care Division is active based on indexed sales coverage.

Trend View

Care Division logoMarket Insights SnapshotOct 2026

24-Month Trend

Care Division market trend chart

Average Price

$38.79

YoY Sales Trend

47.8%

2Y Sales Trend

51.5%

Topicals dominate at 50.4% of sales, though down 22.5% YoY. CBD is the fastest-growing segment at +69.5%, while Other categories face declines up to -51.2%.

CategorySales ShareAvg PriceYoY
Oral34.9%$36.3346.8%
Cbd4.6%$35.4612.6%

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CARE DIVISION holds a strong position in Colorado, which accounts for 100% of its sales, emphasizing high geographic concentration.

StateTopicalsOralEdiblesCbdAccessoriesFlowerOther

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Market Position

Care Division logoCompetitive LandscapeOct 2026

CARE DIVISION ranks #3 in Topicals, trailing ESCAPE ARTISTS (#1) and MARY JANE'S MEDICINALS (#2). The brand's rank improved from #5 to #3 over the past year.

Topicals in Colorado Rankings (Last 4 Months)Jul 2026Aug 2026Sep 2026Oct 2026Care Division: 4Care Division: 4Nordic Goddess: 3Nordic Goddess: 3My Brother's Flow…: 5My Brother's Flow…: 5Escape Artists: 1Escape Artists: 1Mary Jane's Medic…: 2Mary Jane's Medic…: 2

SKU View

Care Division logoTop Selling ProductsOct 2026

Top products for Oct 2026 with sales and momentum indicators.

ProductCategoryMoM
#2
1:1 The Truth [2oz] (2000mg Thc | 2000mg Cbd)
1:1 The Truth [2oz] (2000mg Thc | 2000mg Cbd)
Topicals16.9%
#4Mend Cbd [1oz] (1000mg Cbd)
Oral39.3%

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Benchmarking

Competitive Peer Set

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Peer brands benchmarked against Care Division using competitive landscape rank coverage, proximity, and momentum.