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Brand Explorer/Dank By Definition

Dank By Definition

Oct 2026

Overview

Welcome to Dank! We are a New York-based cannabis company, founded in 2022 with a passion for providing our customers with the best cannabis products available. We are a brand that prides itself on our love for the culture, and the plant.

DANK BY DEFINITION faces a staggering 44.4% decline YoY in sales, sliding from #1 to #3 in New York's competitive landscape. Over the past three months, the brand's sales trend worsened by 15.4%, highlighting significant market challenges.

Categories

FlowerPre-Rolls
  • Top Category: Flower
  • Price Tier: Premium
  • States Active: 1

Top States

Dank By Definition logoDank By Definition Top StatesOct 2026

Top states where Dank By Definition is active based on indexed sales coverage.

Trend View

Dank By Definition logoMarket Insights SnapshotOct 2026

24-Month Trend

Dank By Definition market trend chart

Average Price

$30.44

YoY Sales Trend

52.6%

2Y Sales Trend

60.8%

Flower accounts for 59.7% of sales but has plummeted 49.5% YoY, while Pre-Rolls make up 40.3% with a 34.6% decline. The stark drop in these categories underscores the brand's struggle.

CategorySales ShareAvg PriceYoY
Pre-Rolls38.3%$19.3146.7%

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DANK BY DEFINITION is concentrated solely in New York, capturing 100% of its sales. This geographic focus intensifies the impact of the declining market.

StateFlowerPre-RollAccessoriesConcentratesEdiblesHome-growOtherVapor Pens

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Market Position

Dank By Definition logoCompetitive LandscapeOct 2026

#3 in Flower, DANK BY DEFINITION has fallen behind FIND and RYTHM, who hold the top two spots. This shift from #1 to #3 reflects mounting competition and market pressure.

Flower in New York Rankings (Last 4 Months)Jul 2026Aug 2026Sep 2026Oct 2026Dank By Definition: 4Dank By Definition: 7Grassroots Cannab…: 8Grassroots Cannab…: 6Rolling Green Can…: 5Rolling Green Can…: 8Bouket: 11Bouket: 4Find: 1Find: 1

SKU View

Dank By Definition logoTop Selling ProductsOct 2026

Top products for Oct 2026 with sales and momentum indicators.

ProductCategoryMoM
#2
Pineapple Express Buds 3.50 Gram
Pineapple Express Buds 3.50 Gram
Flower22.3%
#4
Girl Scout Cookies Buds 14 Gram
Girl Scout Cookies Buds 14 Gram
Flower43.4%
#6
Gelato Buds 28 Gram
Gelato Buds 28 Gram
Flower109.2%
#8
Vanilla Kush Buds 3.50 Gram
Vanilla Kush Buds 3.50 Gram
Flower197.1%
#10
Lemon Tart 1 Pack Infused Pre Rolls 1 Gram
Lemon Tart 1 Pack Infused Pre Rolls 1 Gram
Pre-Rolls466.7%

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Benchmarking

Competitive Peer Set

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Peer brands benchmarked against Dank By Definition using competitive landscape rank coverage, proximity, and momentum.