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Froot

Aug 2026

Overview

FROOT's rank slipped from #6 to #8 in California, a critical market for the brand. Sales decreased 3.6% YoY, yet there's a recent uptick of 4.3% over the last three months, hinting at potential recovery.

Categories

EdiblesPre-RollsFlower
  • Top Category: Edibles
  • Price Tier: Value
  • States Active: 1

Top States

Froot logoFroot Top StatesAug 2026

Top states where Froot is active based on indexed sales coverage.

Trend View

Froot logoMarket Insights SnapshotAug 2026

24-Month Trend

Froot market trend chart

Average Price

$8.89

YoY Sales Trend

4.5%

2Y Sales Trend

1.5%

Edibles dominate at 80.0% of sales despite a 2.9% YoY decline. Pre-Rolls show slight growth at +0.2%, while Flower languishes at only 2.1% of sales, down 36.5% YoY—the slowest category.

CategorySales ShareAvg PriceYoY
Pre-Rolls17.9%$11.881.4%

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California accounts for 100% of FROOT's sales, showcasing intense geographic concentration. The brand's entire footprint rests within this competitive state.

StateEdiblesPre-RollFlowerConcentratesOtherVapor Pens

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Market Position

Froot logoCompetitive LandscapeAug 2026

FROOT ranks #8 in the Edibles category, trailing leading brands like WYLD and CAMINO. The brand has lost ground, dropping two spots over the past year, now sitting 7 spots behind WYLD.

Edibles in California Rankings (Last 4 Months)May 2026Jun 2026Jul 2026Aug 2026Froot: 9Froot: 8Good Tide: 6Good Tide: 7Uncle Arnie's: 7Uncle Arnie's: 6St.ides: 5St.ides: 4Lost Farm: 4Lost Farm: 5

SKU View

Froot logoTop Selling ProductsAug 2026

Top products for Aug 2026 with sales and momentum indicators.

ProductCategoryMoM
#2
Watermelon Gummies 100 Mg
Watermelon Gummies 100 Mg
Edibles10.7%
#4
Cherry Pie Gummies 100 Mg
Cherry Pie Gummies 100 Mg
Edibles7.5%
#6
Pear Gummies Cbg 100 Mg
Pear Gummies Cbg 100 Mg
Edibles16.8%
#8
Lemon Gummies Thcv 200 Mg
Lemon Gummies Thcv 200 Mg
Edibles44.8%
#10
Og Kush Buds 28 Gram
Og Kush Buds 28 Gram
Flower120.5%

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Benchmarking

Competitive Peer Set

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Peer brands benchmarked against Froot using competitive landscape rank coverage, proximity, and momentum.