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Brand Explorer/Kullu Kush

Kullu Kush

Oct 2026

Overview

KULLU KUSH's performance plummeted with a staggering 58.5% drop in YoY growth, demonstrating an urgent need for brand revitalization. The mid-tier brand also saw a rank decline from #27 to #53, revealing increasing competitive pressure in New Mexico.

Categories

Pre-RollsOralEdiblesConcentrates
  • Top Category: Pre-Rolls
  • Price Tier: Mid-Market
  • States Active: 1

Top States

Kullu Kush logoKullu Kush Top StatesOct 2026

Top states where Kullu Kush is active based on indexed sales coverage.

Trend View

Kullu Kush logoMarket Insights SnapshotOct 2026

24-Month Trend

Kullu Kush market trend chart

Average Price

$13.08

YoY Sales Trend

34.0%

2Y Sales Trend

59.8%

Pre-Rolls dominate with 75.5% of sales, despite a 42.0% YoY decline; Oral products make up 13.5%, down 74.4%. Concentrates face the steepest drop at 81.3% YoY, highlighting a significant shift in consumer preferences.

CategorySales ShareAvg PriceYoY
Oral37.1%$15.7737.4%
Concentrates2.3%$27.0873.7%

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KULLU KUSH is concentrated solely in New Mexico, where it captures 100% of its sales. This geographic focus underscores the brand's vulnerability amid declining local market performance.

StatePre-RollOralEdiblesConcentratesFlowerTopicalsVapor Pens

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Market Position

Kullu Kush logoCompetitive LandscapeOct 2026

KULLU KUSH ranks #53 in Pre-Rolls, trailing behind HEAD SPACE DISTRIBUTION (#1), COOKIES (#2), and IV GENERATION CULTIVATION (#3). The brand slipped 26 spots in 12 months, signaling fierce competitive dynamics.

Pre-Rolls in New Mexico Rankings (Last 4 Months)Jul 2026Aug 2026Sep 2026Oct 2026Kullu Kush: 58Kullu Kush: 59Solverde: 17Solverde: 4Iv Generation Cul…: 3Iv Generation Cul…: 3Head Space Distri…: 1Head Space Distri…: 1Cookies: 2Cookies: 2

SKU View

Kullu Kush logoTop Selling ProductsOct 2026

Top products for Oct 2026 with sales and momentum indicators.

ProductCategoryMoM
#2
Blue Dream 1 Pack Infused Pre Rolls 1.30 Gram
Blue Dream 1 Pack Infused Pre Rolls 1.30 Gram
Pre-Rolls0.2%
#4
Golden Pineapple 7 Pack Infused Pre Rolls 3.50 Gram
Golden Pineapple 7 Pack Infused Pre Rolls 3.50 Gram
Pre-Rolls5.9%
#6
Ritz Carlton 1 Pack Infused Pre Rolls 1 Gram
Ritz Carlton 1 Pack Infused Pre Rolls 1 Gram
Pre-Rolls99.7%
#8
Guava Gelato 7 Pack Infused Pre Rolls 3.50 Gram
Guava Gelato 7 Pack Infused Pre Rolls 3.50 Gram
Pre-Rolls54.0%

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Benchmarking

Competitive Peer Set

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Peer brands benchmarked against Kullu Kush using competitive landscape rank coverage, proximity, and momentum.