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Brand Explorer/Rugged Roots

Rugged Roots

Aug 2026

Overview

When you indulge in a product from Rugged Roots, you can be sure that you are enjoying a clean, quality product, grown with love by Maine people. Our products are sold through our valued wholesale partnerships throughout the state by other reputable small Maine cannabis businesse...

RUGGED ROOTS faces a steep decline with a YoY growth drop of 23.7%, sliding from #2 to #5 in Maine. While sales decreased 4.3% over three months, a modest 0.9% uptick in monthly sales hints at potential recovery strategies.

Categories

FlowerVapesPre-RollsConcentratesEdibles
  • Top Category: Flower
  • Price Tier: Mid-Market
  • States Active: 1

Top States

Rugged Roots logoRugged Roots Top StatesAug 2026

Top states where Rugged Roots is active based on indexed sales coverage.

Trend View

Rugged Roots logoMarket Insights SnapshotAug 2026

24-Month Trend

Rugged Roots market trend chart

Average Price

$20.36

YoY Sales Trend

44.4%

2Y Sales Trend

52.4%

Flower, at 36.2%, holds the largest share but has seen a YoY drop of 43.8%. Pre-Rolls are the only category gaining traction, up 4.8% YoY, while Edibles suffer the steepest decline at -50.1%.

CategorySales ShareAvg PriceYoY
Vapes28.9%$42.0833.3%
Concentrates3.9%$36.5160.6%

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RUGGED ROOTS is concentrated exclusively in Maine, dominating the state's market with 100% of its sales. This geographic focus emphasizes the brand's reliance on a single state.

StateFlowerVapor PensPre-RollConcentratesEdiblesAccessories

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Market Position

Rugged Roots logoCompetitive LandscapeAug 2026

RUGGED ROOTS ranks #5 among peers in the Flower category, trailing JAR CO (ME) at #1 and BECKY'S BUDS at #2. Over the past year, RUGGED ROOTS lost significant ground, dropping three spots against its competitors.

Flower in Maine Rankings (Last 4 Months)May 2026Jun 2026Jul 2026Aug 2026Rugged Roots: 5Rugged Roots: 3Theory Wellness: 6Theory Wellness: 2Coastal Roots: 2Coastal Roots: 4East Coast Cannab…: 7East Coast Cannab…: 5Find: 4Find: 1

SKU View

Rugged Roots logoTop Selling ProductsAug 2026

Top products for Aug 2026 with sales and momentum indicators.

ProductCategoryMoM
#2
Khalifa Kush Buds 3.50 Gram
Khalifa Kush Buds 3.50 Gram
Flower18.8%
#4
White Grape Buds 3.50 Gram
White Grape Buds 3.50 Gram
Flower200.2%
#6
Miracle Mints Buds 3.50 Gram
Miracle Mints Buds 3.50 Gram
Flower211.1%
#8
Rainbow Driver Buds 3.50 Gram
Rainbow Driver Buds 3.50 Gram
Flower200.9%
#10
Lemons Cartridges 1000 Mg
Lemons Cartridges 1000 Mg
Vapes920.9%

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Benchmarking

Competitive Peer Set

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Peer brands benchmarked against Rugged Roots using competitive landscape rank coverage, proximity, and momentum.