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Brand Explorer/Maine Market

Maine Cannabis Sales

Oct 2026

Overview

Concentrates have cratered nearly 25% year-over-year in Maine, the steepest category decline in a small-tier market already sliding 6.6% overall. The state's 235 dispensaries have held steady with zero net new store openings, yet sales continue to erode, down 8.6% over a two-year window. Average prices fell 3.2% year-over-year, compounding margin pressure for operators in a market where cross-border competition from Massachusetts and proximity to large Canadian supply corridors complicate demand. JAR CO remains a notable local brand, but the broader trajectory suggests Maine's cannabis economy is contracting rather than stabilizing. Tourism-heavy coastal traffic once buoyed summer sales, yet the overall trend points to persistent softening across nearly every product segment. Maine legalized medicinal marijuana in 1999 and recreational cannabis in 2016, with licensed adult-use retail sales beginning in 2020.

  • Top Brand: Jar Co (Me)
  • Top Category: Flower (38%)

Benchmarking

Maine iconMarket ComparisonOct 2026

Maine's two-year sales decline of 8.6% stands out among small-tier New England markets, where neighboring states have expanded dispensary counts while Maine's 235 stores flatlined. Prices dropped 3.2% year-over-year, suggesting competitive pressure without the corresponding volume lift that typically accompanies discounting. The market's proximity to both Massachusetts retail and Canada's legal supply adds a cross-border dynamic that few peers contend with at this scale.

24-Month Trend

Maine market trend chart
StateSalesYoY
New Mexico$35-50M0.6%
Louisiana$35-50M59.9%

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Store Performance

Maine iconTop Performing Stores

Top performing dispensaries in Maine.

StoreCityEst. Sales
#1
JAR Cannabis Co. - Windham logo
JAR Cannabis Co. - Windham		Windham$1-2.5M
#2
Kind Farms Reserve logo
Kind Farms Reserve		Berwick$1-2.5M
#3
Theory Wellness - Kittery logo
Theory Wellness - Kittery		Kittery$.5M-1M
#4
East Coast Cannabis - Lebanon logo
East Coast Cannabis - Lebanon		Lebanon$.5M-1M
#5
North Country Cannabis ME logo
North Country Cannabis ME		Lebanon$.5M-1M

Category View

Maine iconCategory PerformanceOct 2026

Concentrates posted the most dramatic move in Maine, plunging 24.9% year-over-year and now accounting for just 6.4% of sales. Flower remains the dominant category at 43.8% share and proved the most resilient, dipping only 2.8%. Pre-rolls at 18.6% share and edibles at 13.4% both fell in the 7-to-8% range, while vapes declined 5.1%. JAR CO continues to anchor local brand recognition, but broad-based category erosion across every segment underscores the market-wide contraction rather than any single product weakness.

CategorySalesAvg PriceYoY
#1Flower$15-20M$37.096.9%
#2Pre-Rolls$5-10M$14.1511.2%
#3Vapes$5-10M$35.0916.8%
#4Edibles$5-10M$20.143.0%
#5Concentrates$1-2.5M$35.4626.7%
#6Accessories$.5M-1M$11.3713.8%
#7Oral<$250K$30.273.2%
#8Topicals<$250K$25.639.7%
#9Cbd<$250K$21.6818.9%
#10Home-Grow<$250K$35.1492.3%

Top Brands

Category LeadersOct 2026

Category leaders show which brands are currently strongest by segment in Maine, with 1-month rank movement when available.

Maine icon

Accessories

Oct 2026

Top Accessories brands in Maine: Pulsar, Lookah, Luv Buds.

  2. #2
    Lookah logo
    Lookah    From 34.3% MoM
  4. #4
    Green Truck logo
    Green Truck    8.3% MoM

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Maine icon

Concentrates

Oct 2026

Top Concentrates brands in Maine: Jar Co (Me), Green Truck, Hazy Hill Farm.

  2. #2
    Green Truck logo
    Green Truck    12.6% MoM
  4. #4
    Seaweed logo
    Seaweed    From 313.0% MoM

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Maine icon

Edibles

Oct 2026

Top Edibles brands in Maine: Squier'S Specialty, Betty'S Eddies, Jar Co (Me).

  2. #2
    Betty'S Eddies logo
    Betty'S Eddies    4.2% MoM
  4. #4
    Glaze logo
    Glaze    6.2% MoM

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Maine icon

Flower

Oct 2026

Top Flower brands in Maine: Jar Co (Me), Nobo, Rugged Roots.

  2. #2
    Nobo logo
    Nobo    From 413.1% MoM
  4. #4
    Find logo
    Find    From 39.2% MoM

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Maine icon

Oral

Oct 2026

Top Oral brands in Maine: The Maine Lab, Jar Co (Me), Recovery Cbd.

  2. #2
    Jar Co (Me) logo
    Jar Co (Me)    10.3% MoM
  4. #4
    E
    Ekkoessence    From 754.1% MoM

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Maine icon

Pre-Rolls

Oct 2026

Top Pre-Rolls brands in Maine: Jar Co (Me), Landrace Cannabis Co., Paul'S Boutique.

  2. #2
    Landrace Cannabis Co. logo
    Landrace Cannabis Co.    4.7% MoM
  4. #4
    Rugged Roots logo
    Rugged Roots    3.3% MoM

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Maine icon

Topicals

Oct 2026

Top Topicals brands in Maine: Green Truck, Theory Wellness, High North.

  2. #2
    Theory Wellness logo
    Theory Wellness    From 155.9% MoM
  4. #4
    Cbdmd logo
    Cbdmd    From 714.7% MoM

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Maine icon

Vapes

Oct 2026

Top Vapes brands in Maine: Jar Co (Me), Landrace Cannabis Co., Pamolab.

  2. #2
    Landrace Cannabis Co. logo
    Landrace Cannabis Co.    2.4% MoM
  4. #4
    Seaweed logo
    Seaweed    From 611.1% MoM

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Product Leaders

Category Product LeadersOct 2026

Top ranked products by category for Maine, based on the latest state-category product snapshot.

Maine icon

Flower

Oct 2026
ProductBrandOct 2026Sep 2026Aug 2026
Mule Fuel Buds 28 Gram
Jar Co (Me)#2#3#8
Wedding Pie Buds 28 Gram
Jar Co (Me)#4#6#7

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Maine icon

Pre-Rolls

Oct 2026
ProductBrandOct 2026Sep 2026Aug 2026
Bananaconda 14 Pack Pre Rolls 7 Gram
Landrace Cannabis Co.#2#186#209
Silver Kush 10 Pack Pre Rolls 3.50 Gram
Jar Co (Me)#4#6#6

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Maine icon

Vapes

Oct 2026
ProductBrandOct 2026Sep 2026Aug 2026
Maine Blueberry Disposables 2000 Mg
Northern Grown#2#5#6
Juice Box Disposables 2000 Mg
Northern Grown#4#9#5

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Maine icon

Edibles

Oct 2026
ProductBrandOct 2026Sep 2026Aug 2026
Assorted Gummies 200 Mg
Camp Cannabis (Me)#2#2#2
Blueberry Pomegranate Rosin Gummies Cbn 200 Mg
Jar Co (Me)#4#4#5

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Maine icon

Concentrates

Oct 2026
ProductBrandOct 2026Sep 2026Aug 2026
Citral Glue Budder Resin\wax 1 Gram
Brilliant Buds#2#1#2
Mac Stomper Caviar 3.50 Gram
Theory Wellness#4#2300N/A

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Maine icon

Accessories

Oct 2026
ProductBrandOct 2026Sep 2026Aug 2026
Bic Lighter Lighter
Bic Lighters#2#3#5
Bic Lighter
Cloud Cover#4#7#9

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Maine icon

Oral

Oct 2026
ProductBrandOct 2026Sep 2026Aug 2026
Low Dose Thc [20pk] (100mg) Tablets
The Maine Lab#2#4#2

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