Is this your Brand? Log in to Hoodie!

Brand Explorer/Soft Serve

Soft Serve

Oct 2026

Overview

SOFT SERVE's YoY growth of 25.9% positions it firmly in the mid-tier category. Rank improved from #17 to #11 in New Mexico, indicating a rising market presence. Steady sales increase of 1.1% over the last three months underscores positive momentum.

Categories

VapesFlowerPre-RollsEdiblesConcentrates
  • Top Category: Vapes
  • Price Tier: Mid-Market
  • States Active: 1

Top States

Soft Serve logoSoft Serve Top StatesOct 2026

Top states where Soft Serve is active based on indexed sales coverage.

Trend View

Soft Serve logoMarket Insights SnapshotOct 2026

24-Month Trend

Soft Serve market trend chart

Average Price

$14.7

YoY Sales Trend

99.6%

2Y Sales Trend

58.5%

Vapes dominate at 43.4% of total sales, with a remarkable 50.9% YoY growth. Pre-Rolls surged by 133.9%, while Concentrates lead with a staggering 152.7% growth. Meanwhile, Flower declined by 28.2%, reflecting shifting consumer preferences.

CategorySales ShareAvg PriceYoY
Flower28.5%$24.9856.2%
Edibles6.8%$10.4269.6%

Unlock The Full Table

Log in to unlock the full category breakout table and image export actions for this brand.

SOFT SERVE's footprint is concentrated entirely in New Mexico, representing 100% of its sales. As one of the top cannabis brands in the state, it capitalizes on local demand and market trends.

StateVapor PensFlowerPre-RollEdiblesConcentratesAccessories

Unlock The Full Table

Log in to unlock the full state rank table and compare every category row for this brand.

Market Position

Soft Serve logoCompetitive LandscapeOct 2026

Competitive summary unavailable.

Vapes in New Mexico Rankings (Last 4 Months)Jul 2026Aug 2026Sep 2026Oct 2026Soft Serve: 15Soft Serve: 10Muha Meds: 9Muha Meds: 8Airo: 11Airo: 7Ghost.: 2Ghost.: 3Dime Industries: 1Dime Industries: 1

SKU View

Soft Serve logoTop Selling ProductsOct 2026

Top products for Oct 2026 with sales and momentum indicators.

ProductCategoryMoM
#2Infused Sativa [.75g]
Pre-Rolls10.1%
#4
Cake N Chem Live Resin Disposables 2000 Mg
Cake N Chem Live Resin Disposables 2000 Mg
Vapes71.8%
#6
Gushers Buds 28 Gram
Gushers Buds 28 Gram
Flower784.2%
#8
Omg 1 Pack Pre Rolls 1 Gram
Omg 1 Pack Pre Rolls 1 Gram
Pre-Rolls220.1%
#10
Rocky Mountain Blueberry 1 Pack Pre Rolls 1 Gram
Rocky Mountain Blueberry 1 Pack Pre Rolls 1 Gram
Pre-Rolls512.7%

Unlock The Full Table

Log in to unlock the full top selling products table and export the share image for this section.

Benchmarking

Competitive Peer Set

Search all brands

Peer brands benchmarked against Soft Serve using competitive landscape rank coverage, proximity, and momentum.