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Brand Explorer/The Plug Pack

The Plug Pack

Aug 2026

Overview

THE PLUG PACK's sales dropped 39.0% YoY, slipping from rank #8 to #17 in New York. However, a recent 40.0% increase in the last three months suggests a potential turnaround as the brand navigates a competitive landscape.

Categories

FlowerPre-RollsVapes
  • Top Category: Flower
  • Price Tier: Premium
  • States Active: 1

Top States

The Plug Pack Top StatesAug 2026

Top states where The Plug Pack is active based on indexed sales coverage.

Trend View

Market Insights SnapshotAug 2026

24-Month Trend

The Plug Pack market trend chart

Average Price

$59.29

YoY Sales Trend

2.8%

2Y Sales Trend

17383.9%

Flower dominates at 81.7% but declined 49.7% YoY, while Pre-Rolls skyrocketed by 1075.6% YoY—signifying a major shift in consumer preference. Vapes hold a minor 1.6% share.

CategorySales ShareAvg PriceYoY
Pre-Rolls12.4%$46.6115.3%

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THE PLUG PACK operates exclusively in New York, capturing 100% of its sales there. This high concentration underscores the brand's focus on a single, competitive market.

StateFlowerPre-RollConcentratesVapor Pens

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Market Position

Competitive LandscapeAug 2026

Ranked #17 in Flower, THE PLUG PACK is 16 spots behind FIND (#1) and 15 spots behind RYTHM (#2). The brand's rank fell from #8 to #17 over the past year, highlighting increasing competitive pressure.

Flower in New York Rankings (Last 4 Months)May 2026Jun 2026Jul 2026Aug 2026The Plug Pack: 14The Plug Pack: 13Revert Cannabis: 6Revert Cannabis: 8Grassroots Cannab…: 15Grassroots Cannab…: 5Dank By Definition: 2Dank By Definition: 6Find: 1Find: 1

SKU View

Top Selling ProductsAug 2026

Top products for Aug 2026 with sales and momentum indicators.

ProductCategoryMoM
#2
Bomb Pop Buds 28 Gram
Bomb Pop Buds 28 Gram
Flower12.5%
#4
Chopped Cheese Buds 28 Gram
Chopped Cheese Buds 28 Gram
Flower16.3%
#6
Guava Shake 28 Gram
Guava Shake 28 Gram
Flower29.3%
#8
Tequila Sunrise Buds 3.50 Gram
Tequila Sunrise Buds 3.50 Gram
Flower152.5%
#10
Lychee Dream Buds 3.50 Gram
Lychee Dream Buds 3.50 Gram
Flower121.3%

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Benchmarking

Competitive Peer Set

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Peer brands benchmarked against The Plug Pack using competitive landscape rank coverage, proximity, and momentum.