Best-Selling Pre-Rolls in Massachusetts
Sep 2026
Overview
Pre-Rolls ranks #3 in Massachusetts category sales with $25-35M in estimated sales, while Nature's Heritage: Flight Box 4 Strains Pre Roll .5g (8pk) from Nature'S Heritage leads product rankings.
Pre-Rolls rankings for Massachusetts combine category sales context with the latest product leader snapshot for Sep 2026.
- Top Product: Nature's Heritage: Flight Box 4 Strains Pre Roll .5g (8pk)
- Top Brand: Nature'S Heritage
Best Sellers
Best-Selling Pre-Rolls ProductsSep 2026
| Rank | Product | Brand | Units | MoM | Rank Change | Sep 2026 | Aug 2026 | Jul 2026 |
|---|---|---|---|---|---|---|---|---|
| #1 |  | Nature'S Heritage | N/A | N/A | N/A | #1 | #3 | #4 |
| #2 |  | Jeeter | N/A | N/A | N/A | #2 | #20 | #59 |
| #3 |  | Happy Valley | N/A | N/A | N/A | #3 | #7 | #27 |
| #4 |  | Jeeter | N/A | N/A | N/A | #4 | #27 | #21 |
| #5 |  | No.9 | N/A | N/A | N/A | #5 | #9 | #7 |
Top Brands
Pre-Rolls Brand LeadersSep 2026
Top Pre-Rolls brands in Massachusetts: Jeeter, Cali Blaze, Happy Valley.
Category View
Category PerformanceSep 2026
Vapes posted the strongest growth at 4.5% year over year, climbing to a 22.7% share and narrowing the gap with pre-rolls, which grew 3.1% and hold 20.9% of the market. Flower remains dominant at 40.1% share with modest 0.9% growth, while edibles and concentrates both contracted, falling 4.8% and 5.8% respectively. Jeeter continues to perform well across inhalable formats, and the steep 13.4% drop in accessories signals that Massachusetts consumers are concentrating their spend on consumable product rather than hardware and peripherals.
| Category | Sales | Avg Price | YoY |
|---|---|---|---|
| #1Flower | $50M+ | $27.31 | 3.2% |
| #2Vapes | $25-35M | $28.34 | 7.5% |
| #3Pre-RollsSelected | $25-35M | $10.22 | 4.4% |
| #4Edibles | $15-20M | $14.3 | 4.0% |
| #5Concentrates | $2.5-5M | $30.44 | 2.5% |
| #6Accessories | $1-2.5M | $8.16 | 5.9% |
| #7Oral | $1-2.5M | $31.04 | 26.3% |
| #8Topicals | $250-500K | $31.16 | 6.5% |
| #9Other | <$250K | $16.37 | 48.4% |
| #10Cbd | <$250K | $23.25 | 8.3% |
| #11Home-Grow | <$250K | $25.7 | 70.8% |
Massachusetts Product Trends
More Massachusetts Cannabis Categories
Explore best-selling product rankings across other cannabis categories in Massachusetts.