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Brand Explorer/Brute's Roots

Brute's Roots

Sep 2026

Overview

Brute’s Roots is making a significant impact on the New Jersey cannabis market, blending deep local connections with a commitment to excellence. Founded by two South Jersey natives, the company is rooted in the community and driven by a passion for high-quality cannabis. Their de...

BRUTE'S ROOTS saw a sharp drop of 29.5% YoY, signaling a critical shift in consumer behavior. Despite a monthly sales uptick of 7.8% over the last three months, the long-term trend is concerning for this premium brand.

Categories

FlowerVapesPre-RollsEdibles
  • Top Category: Flower
  • Price Tier: Premium
  • States Active: 1

Top States

Brute's Roots logoBrute's Roots Top StatesSep 2026

Top states where Brute's Roots is active based on indexed sales coverage.

Trend View

Brute's Roots logoMarket Insights SnapshotSep 2026

24-Month Trend

Brute's Roots market trend chart

Average Price

$26.77

YoY Sales Trend

14.4%

2Y Sales Trend

35.2%

Flower dominates at 76.8% of total sales, though it's down 15.3% YoY. Accessories are the standout category, skyrocketing by 359.5% YoY, while Pre-Rolls faced the steepest decline at -89.6%.

CategorySales ShareAvg PriceYoY
Vapes22.0%$30.4920.8%
Edibles10.3%$16.6316.9%

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BRUTE'S ROOTS is concentrated entirely in New Jersey, capturing 100% of its sales from this state. It faces a highly competitive landscape with limited geographic reach.

StateFlowerVapor PensPre-RollEdiblesAccessoriesConcentrates

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Market Position

Brute's Roots logoCompetitive LandscapeSep 2026

Ranked #39 in the Flower category, BRUTE'S ROOTS has slipped from #29 in the past year. Competing with top brands like RYTHM and FIND, it now trails 38 spots behind the leader.

Flower in New Jersey Rankings (Last 4 Months)Jun 2026Jul 2026Aug 2026Sep 2026Brute's Roots: 44Brute's Roots: 46Find: 4Find: 3Rythm: 3Rythm: 2Ozone: 1Ozone: 1Good Green: 2Good Green: 4

SKU View

Brute's Roots logoTop Selling ProductsSep 2026

Top products for Sep 2026 with sales and momentum indicators.

ProductCategoryMoM
#2
Glazed Buds 14 Gram
Glazed Buds 14 Gram
Flower96.8%
#4
The One Buds 7 Gram
The One Buds 7 Gram
Flower117.1%
#6
Big League Chew Buds 3.50 Gram
Big League Chew Buds 3.50 Gram
Flower98.3%

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Benchmarking

Competitive Peer Set

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Peer brands benchmarked against Brute's Roots using competitive landscape rank coverage, proximity, and momentum.