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Brand Explorer/Dirigo Cannabis

Dirigo Cannabis

Aug 2026

Overview

DIRIGO CANNABIS surged with an impressive YoY growth of 159.6% in the <250K tier. Despite this, a 32.4% decline over the last three months signals potential market challenges ahead.

Categories

VapesEdibles
  • Top Category: Vapes
  • Price Tier: Premium
  • States Active: 2

Trend View

Market Insights SnapshotAug 2026

24-Month Trend

Dirigo Cannabis market trend chart

Average Price

$29.98

YoY Sales Trend

4.3%

2Y Sales Trend

367.3%

Vapes dominate sales at 94.7%, soaring 212.7% YoY, while Edibles lag behind at 5.3%, plummeting 35.3%. This stark contrast highlights the shifting consumer preferences.

CategorySales ShareAvg PriceYoY
Edibles9.3%$18.0346.5%

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DIRIGO CANNABIS commands a strong presence in Maine (68.5%) and Vermont (31.5%), showcasing its focus in two states. Geographic concentration is notable in these top cannabis markets.

StateVapor PensEdiblesConcentratesOral
1532⊖⊖

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Market Position

Competitive LandscapeAug 2026

DIRIGO CANNABIS ranks #14 in the competitive Vapes category, trailing behind PAMOLAB (#1) and LANDRACE CANNABIS CO. (#2). The brand improved its rank from #26 to #14, but still faces significant competition.

Vapes in Vermont Rankings (Last 4 Months)May 2026Jun 2026Jul 2026Aug 2026Dirigo Cannabis: 6Dirigo Cannabis: 6Hey Bud: 5Hey Bud: 5Mountain Girl Can…: 8Mountain Girl Can…: 7Tumbleweed Sugar …: 25Tumbleweed Sugar …: 8Satori: 1Satori: 1

SKU View

Top Selling ProductsAug 2026

Top products for Aug 2026 with sales and momentum indicators.

ProductCategoryMoM
#2
Sour Diesel Cartridges 1000 Mg
Sour Diesel Cartridges 1000 Mg
Vapes33.8%
#4
Wedding Cake Cartridges 1000 Mg
Wedding Cake Cartridges 1000 Mg
Vapes15.8%
#6
Cherry Pie Cartridges 1000 Mg
Cherry Pie Cartridges 1000 Mg
Vapes27.3%
#8
Cherry Pie Disposables 2000 Mg
Cherry Pie Disposables 2000 Mg
Vapes316.4%
#10
Creme Brulee Cartridges 1000 Mg
Creme Brulee Cartridges 1000 Mg
Vapes209.1%

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Benchmarking

Competitive Peer Set

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Peer brands benchmarked against Dirigo Cannabis using competitive landscape rank coverage, proximity, and momentum.