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Brand Explorer/Earl Baker

Earl Baker

Oct 2026

Overview

YoY growth at 41.3% for EARL BAKER—premium pricing strategy is paying off. Sales trend up 15.2% over the last three months, indicating strong momentum in the market.

Categories

FlowerPre-RollsVapesConcentrates
  • Top Category: Flower
  • Price Tier: Premium
  • States Active: 2

Trend View

Market Insights SnapshotOct 2026

24-Month Trend

Earl Baker market trend chart

Average Price

$29.92

YoY Sales Trend

3.5%

2Y Sales Trend

117.1%

Flower dominates at 83.5% of sales, with a significant YoY increase of 34.0%. Pre-Rolls are skyrocketing at +688.8% YoY, while Vapes are struggling, down 59.3% YoY.

CategorySales ShareAvg PriceYoY
Pre-Rolls13.2%$15.6847.1%
Concentrates1.7%$43.08107615.9%

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EARL BAKER's strongest presence is in Connecticut (53.2%) and Oregon (46.8%), showcasing a concentrated footprint across 2 states.

StateFlowerPre-RollVapor PensConcentratesAccessoriesEdiblesOther
1315306⊖⊖⊖

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Market Position

Competitive LandscapeOct 2026

#13 in Flower, improving from #15 in the past year. Competing with leaders like CANNABIS NATION DISPENSARIES and MERAKI GARDENS—gaining ground but still 12 spots behind the top brand.

Flower in Oregon Rankings (Last 4 Months)Jul 2026Aug 2026Sep 2026Oct 2026Earl Baker: 18Earl Baker: 14Eugreen Farms: 9Eugreen Farms: 5Cannabis Nation D…: 3Cannabis Nation D…: 6Meraki Gardens: 1Meraki Gardens: 1Grown Rogue: 2Grown Rogue: 2

SKU View

Top Selling ProductsOct 2026

Top products for Oct 2026 with sales and momentum indicators.

ProductCategoryMoM
#2
Scarlet Fuel
Scarlet Fuel
Flower53.2%
#4
Icee Blizzard Buds 3.50 Gram
Icee Blizzard Buds 3.50 Gram
Flower1081.6%
#6
Blackberry Buds 14 Gram
Blackberry Buds 14 Gram
Flower1046.3%
#8
Orange Berry 2 Pack Pre Rolls 1 Gram
Orange Berry 2 Pack Pre Rolls 1 Gram
Pre-Rolls1873.5%

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Benchmarking

Competitive Peer Set

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Peer brands benchmarked against Earl Baker using competitive landscape rank coverage, proximity, and momentum.