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Brand Explorer/Pure Plan

Pure Plan

Sep 2026

Overview

PURE PLAN's sales surged 27.9% year-over-year, highlighting its premium positioning in a competitive market. Despite a slight decline of 1.2% over the last three months, recent monthly sales are up 20.1%, signaling a strong recovery trend.

Categories

VapesFlowerEdiblesConcentratesTopicalsOral
  • Top Category: Vapes
  • Price Tier: Premium
  • States Active: 1

Top States

Pure Plan logoPure Plan Top StatesSep 2026

Top states where Pure Plan is active based on indexed sales coverage.

Trend View

Pure Plan logoMarket Insights SnapshotSep 2026

24-Month Trend

Pure Plan market trend chart

Average Price

$51.05

YoY Sales Trend

22.5%

2Y Sales Trend

13.2%

Vapes lead at 49.5% of total sales, with a solid 12.1% growth YoY. Flower follows closely at 37.6%, boasting a remarkable 64.2% increase YoY. Topicals are the fastest-growing category at +149.7% YoY, while concentrates lag behind at -7.4%.

CategorySales ShareAvg PriceYoY
Flower34.0%$58.5243.3%
Concentrates3.0%$70.4136.5%

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PURE PLAN dominates the Utah market, capturing 100% of its sales in this state. Its strong foothold in Utah positions it as a leading cannabis brand in a concentrated market.

StateVapor PensFlowerEdiblesConcentratesAccessoriesOralTopicals

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Market Position

Pure Plan logoCompetitive LandscapeSep 2026

Ranked #2 in the Vapes category, PURE PLAN trails SELECT by one spot. Competing brands include RIVERSIDE FARM, VALLEY LOWS, and HI VARIETY, with consistent performance in a competitive landscape.

Vapes in Utah Rankings (Last 4 Months)Jun 2026Jul 2026Aug 2026Sep 2026Pure Plan: 2Pure Plan: 2Select: 1Select: 1Hi Variety: 4Hi Variety: 3Brand Zero: 9Brand Zero: 8Riverside Farm: 3Riverside Farm: 4

SKU View

Pure Plan logoTop Selling ProductsSep 2026

Top products for Sep 2026 with sales and momentum indicators.

ProductCategoryMoM
#2
Blue Widow Cartridges 1000 Mg
Blue Widow Cartridges 1000 Mg
Vapes36.2%
#4
Terpaja Blast Disposables 2000 Mg
Terpaja Blast Disposables 2000 Mg
Vapes43.1%
#6
Dirty Taxi Buds 7 Gram
Dirty Taxi Buds 7 Gram
Flower306.1%
#8
Dirty Taxi Buds 3.50 Gram
Dirty Taxi Buds 3.50 Gram
Flower296.9%
#10
Green Crack Cartridges 1000 Mg
Green Crack Cartridges 1000 Mg
Vapes191.5%

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Benchmarking

Competitive Peer Set

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Peer brands benchmarked against Pure Plan using competitive landscape rank coverage, proximity, and momentum.