Truro

Top states where Truro is active based on indexed sales coverage.

ONOntario

($.5M-1M)

PEPrince Edward Island

($250-500K)

ABAlberta

(<$250K)

24-Month Trend

Pre-Rolls dominate with 75.4% of sales, boasting a remarkable 29.7% YoY increase, making it the fastest-growing segment. Flower lags at 23.6% of sales with a modest 1.0% growth YoY.

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Category	Sales Share	Avg Price	YoY
Locked Category	XX.X%	$XX.XX	XX.X%
Pre-Rolls	44.0%	$12.35	13.7%

Trend View

Market Insights SnapshotOct 2026

24-Month Trend

Average Price

$19.49

YoY Sales Trend

6.4%

2Y Sales Trend

25.3%

Category Breakout

Category	Sales Share	Avg Price	YoY
Flower	56.0%	$35.83	1.1%
Pre-Rolls	44.0%	$12.35	13.7%

State Rank Table

State	Flower	Pre-Roll	Concentrates	Edibles	Oral	Other	Vapor Pens
Prince Edward Island	1	⊖	⊖	⊖	⊖	⊖	⊖
Ontario	⊖	45	⊖	⊖	⊖	26	⊖

TRURO's strongest presence is in Ontario, contributing 92.2% of sales, followed by Alberta at 7.8%. Active in just 2 states, reflecting high geographic concentration.

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State	Flower	Pre-Roll	Concentrates	Edibles	Oral	Other	Vapor Pens
Locked State	#XX	#XX	#XX	#XX	#XX	#XX	#XX
Ontario	⊖	45	⊖	⊖	⊖	26	⊖

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Ranked #47 among peers in the dominant Pre-Rolls category, TRURO has improved significantly from #54 over the past year. Competing brands include GENERAL ADMISSION, BACK FORTY, and JEETER, all leading the market.

Top products for Oct 2026 with sales and momentum indicators.

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Product	Category	MoM
#XXLocked Product	Locked Category	XX.X%
#2 Bluenose Berry Buds 7 Gram	Flower	18.5%
#XXLocked Product	Locked Category	XX.X%
#4 Apples & Bananas 2 Pack Pre Rolls 2 Gram	Pre-Rolls	9.0%
#XXLocked Product	Locked Category	XX.X%
#6 Donair Kush Buds 3.50 Gram	Flower	19.6%
#XXLocked Product	Locked Category	XX.X%
#8 Cosmic 1 Pack Infused Pre Rolls 0.50 Gram	Pre-Rolls	17.0%
#XXLocked Product	Locked Category	XX.X%
#10 Bluenose Berry 10 Pack Pre Rolls 5 Gram	Pre-Rolls	99.1%