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Brand Explorer/Dairy 2 Dank

Dairy 2 Dank

Oct 2026

Overview

DAIRY 2 DANK experienced a significant 22.8% YoY sales decline, dropping from #3 to #6 in the New Mexico market. Despite this setback, monthly sales increased by 13.1% over the last three months, indicating potential recovery in a competitive landscape.

Categories

FlowerVapesConcentratesPre-Rolls
  • Top Category: Flower
  • Price Tier: Mid-Market
  • States Active: 1

Top States

Dairy 2 Dank logoDairy 2 Dank Top StatesOct 2026

Top states where Dairy 2 Dank is active based on indexed sales coverage.

Trend View

Dairy 2 Dank logoMarket Insights SnapshotOct 2026

24-Month Trend

Dairy 2 Dank market trend chart

Average Price

$17.39

YoY Sales Trend

32.9%

2Y Sales Trend

9.9%

Flower leads at 54.4% of total sales, but down 26.9% YoY. Vapes are struggling at 25.6%, with a YoY drop of 41.8%, while Pre-Rolls show promise with an 18.5% increase, the fastest-growing segment.

CategorySales ShareAvg PriceYoY
Vapes14.1%$11.6219.5%
Pre-Rolls6.9%$9.816.2%

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DAIRY 2 DANK's footprint is entirely concentrated in New Mexico, capturing 100% of its sales from this state. This geographic focus presents both challenges and opportunities for market penetration.

StateFlowerVapor PensConcentratesPre-RollAccessories

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Market Position

Dairy 2 Dank logoCompetitive LandscapeOct 2026

#6 in Flower, trailing behind COOKIES (#1) and PURLIFE (#2). DAIRY 2 DANK lost rank from #3 to #6 over the past year, now 5 spots behind COOKIES and 4 spots behind PURLIFE, but gained 2 spots vs. TRUFORIA.

Flower in New Mexico Rankings (Last 4 Months)Jul 2026Aug 2026Sep 2026Oct 2026Dairy 2 Dank: 4Dairy 2 Dank: 2Cookies: 1Cookies: 1Enchanted Botanic…: 3Enchanted Botanic…: 3Desert Peak Farms: 10Desert Peak Farms: 5Purlife: 2Purlife: 4

SKU View

Dairy 2 Dank logoTop Selling ProductsOct 2026

Top products for Oct 2026 with sales and momentum indicators.

ProductCategoryMoM
#2
Purple Starfruit Buds 14 Gram
Purple Starfruit Buds 14 Gram
Flower35.3%
#4
Scotch & Soda Buds 14 Gram
Scotch & Soda Buds 14 Gram
Flower249.1%
#6
Pave Buds 14 Gram
Pave Buds 14 Gram
Flower352.2%
#8
Golden Goat Buds 3.50 Gram
Golden Goat Buds 3.50 Gram
Flower336.8%

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Benchmarking

Competitive Peer Set

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Peer brands benchmarked against Dairy 2 Dank using competitive landscape rank coverage, proximity, and momentum.