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Brand Explorer/Desert Peak Farms

Desert Peak Farms

Oct 2026

Overview

At Desert Peaks we are here to provide our community with premier craft cannabis and unique varieties. Through an extensive process we carefully select and breed highly sought after cultivars to achieve diverse profiles like never before.

YoY growth dropped 35.5% for DESERT PEAK FARMS, reflecting a significant market shift. With a troubling 3-month trend of -56.9%, this low-tier brand faces challenges in adapting to consumer preferences. Pricing strategies may need reevaluation to regain traction.

Categories

FlowerPre-Rolls
  • Top Category: Flower
  • Price Tier: Value
  • States Active: 1

Top States

Desert Peak Farms logoDesert Peak Farms Top StatesOct 2026

Top states where Desert Peak Farms is active based on indexed sales coverage.

Trend View

Desert Peak Farms logoMarket Insights SnapshotOct 2026

24-Month Trend

Desert Peak Farms market trend chart

Average Price

$11.72

YoY Sales Trend

25.9%

2Y Sales Trend

46.1%

Flower remains the largest segment at 65.3% but has seen a dramatic -50.5% YoY decline. In contrast, Pre-Rolls surged 63.0% YoY, marking it as the fastest-growing category. This stark contrast highlights shifting consumer preferences.

CategorySales ShareAvg PriceYoY
Pre-Rolls10.4%$4.0221.4%

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DESERT PEAK FARMS holds a concentrated market in New Mexico, representing 100% of its sales. With no presence in other states, growth opportunities may hinge on expanding geographic reach.

StateFlowerPre-RollOther

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Market Position

Desert Peak Farms logoCompetitive LandscapeOct 2026

Current rank is #31 in the Flower category, trailing leaders like COOKIES (#1) and PURLIFE (#2). A significant drop from #17 to #31 in just one year underscores competitive pressure. Gaining ground against strong competitors is crucial for recovery.

Flower in New Mexico Rankings (Last 4 Months)Jul 2026Aug 2026Sep 2026Oct 2026Desert Peak Farms: 10Desert Peak Farms: 5Purlife: 2Purlife: 4Somatic: 8Somatic: 6Dairy 2 Dank: 4Dairy 2 Dank: 2Enchanted Botanic…: 3Enchanted Botanic…: 3

SKU View

Desert Peak Farms logoTop Selling ProductsOct 2026

Top products for Oct 2026 with sales and momentum indicators.

ProductCategoryMoM
#2
Gushers Buds 14 Gram
Gushers Buds 14 Gram
Flower430.4%
#4
Atomic Buds 28 Gram
Atomic Buds 28 Gram
Flower2917.9%
#6
Limoncello Buds 28 Gram
Limoncello Buds 28 Gram
Flower823.0%
#8
Atomic Buds 14 Gram
Atomic Buds 14 Gram
Flower907.0%

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Benchmarking

Competitive Peer Set

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Peer brands benchmarked against Desert Peak Farms using competitive landscape rank coverage, proximity, and momentum.