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Foray

Sep 2026

Overview

FORAY's sales dropped 15.9% YoY, compounded by a slip in rank from #33 to #35 in Ontario. However, the brand shows a 3-month trend of +8.9%, indicating potential for recovery in a challenging market.

Categories

VapesEdibles
  • Top Category: Vapes
  • Price Tier: Mid-Market
  • States Active: 3

Trend View

Foray logoMarket Insights SnapshotSep 2026

24-Month Trend

Foray market trend chart

Average Price

$18.67

YoY Sales Trend

3.5%

2Y Sales Trend

44.8%

Vapes dominate with a 69.9% share, but are down 7.9% YoY. Edibles, while holding 29.1%, have seen a steep decline of 27.7% YoY, marking the slowest performance in the category.

CategorySales ShareAvg PriceYoY
Edibles27.0%$13.710.6%

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FORAY is concentrated in Ontario (66.2%), British Columbia (24.5%), and Alberta (9.4%), showcasing a strong presence across 3 states.

StateVapor PensEdiblesAccessoriesCbdConcentratesOther
1949⊖⊖⊖⊖

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Market Position

Foray logoCompetitive LandscapeSep 2026

Ranked #35 among peers in the Vapes category, FORAY has slipped from #33. It competes closely with BACK FORTY, SPINACH, and BOXHOT, which dominate the market.

Vapes in British Columbia Rankings (Last 4 Months)Jun 2026Jul 2026Aug 2026Sep 2026Foray: 20Foray: 19Boxhot: 1Boxhot: 1Sticky Greens Pro…: 10Sticky Greens Pro…: 8Spinach: 2Spinach: 2General Admission: 3General Admission: 3

SKU View

Foray logoTop Selling ProductsSep 2026

Top products for Sep 2026 with sales and momentum indicators.

ProductCategoryMoM
#2
Mango Haze Disposables 300 Mg
Mango Haze Disposables 300 Mg
Vapes3.9%
#4
Mango Disposables 300 Mg
Mango Disposables 300 Mg
Vapes10.1%
#6
Blood Orange Gummies Cbd 20 Mg
Blood Orange Gummies Cbd 20 Mg
Edibles2.5%
#8
Blood Orange Gummies Cbd 30 Mg
Blood Orange Gummies Cbd 30 Mg
Edibles32.3%
#10
Blackberry Lavender Gummies Cbd:cbn 5 Mg
Blackberry Lavender Gummies Cbd:cbn 5 Mg
Edibles107.1%

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Benchmarking

Competitive Peer Set

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Peer brands benchmarked against Foray using competitive landscape rank coverage, proximity, and momentum.