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Hiway

Oct 2026

Overview

HIWAY's YoY growth has dropped a staggering 45.0%, with a 3-month trend showing a decline of 17.7%. Currently positioned in the low tier, this brand is struggling to maintain its foothold.

Categories

FlowerPre-Rolls
  • Top Category: Flower
  • Price Tier: Premium
  • States Active: 4

Trend View

Hiway logoMarket Insights SnapshotOct 2026

24-Month Trend

Hiway market trend chart

Average Price

$26.1

YoY Sales Trend

73.4%

2Y Sales Trend

83.7%

Flower dominates at 58.7% of total sales, yet it's down 40.5% YoY. Pre-Rolls represent 40.6%, showing the slowest decline at -49.3% YoY.

CategorySales ShareAvg PriceYoY
Pre-Rolls26.6%$10.6680.8%

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HIWAY's strongest presence is in Ontario (47.0%) and Alberta (32.5%), with operations across 4 states, creating a concentrated footprint in Canada.

StateFlowerPre-RollAccessoriesConcentratesOtherVapor Pens
39⊖⊖⊖⊖⊖

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Market Position

Hiway logoCompetitive LandscapeOct 2026

Ranked #78 in the competitive Flower category, HIWAY has slipped from #63 to #78 over the last year. It trails behind WEATHERED ISLANDS (#2) and CALI SLIMZ (#1), indicating a challenging competitive landscape.

Flower in Ontario Rankings (Last 4 Months)Jul 2026Aug 2026Sep 2026Oct 2026Hiway: 71Hiway: 95Big Bag O' Buds: 4Big Bag O' Buds: 1Spinach: 1Spinach: 3Shred: 2Shred: 2Back Forty: 3Back Forty: 4

SKU View

Hiway logoTop Selling ProductsOct 2026

Top products for Oct 2026 with sales and momentum indicators.

ProductCategoryMoM
#2
Slow Lane Buds 28 Gram
Slow Lane Buds 28 Gram
Flower4.1%
#4
Fast Lane Buds 14 Gram
Fast Lane Buds 14 Gram
Flower7.8%
#6
Scott's Og 1 Pack Pre Rolls 0.50 Gram
Scott's Og 1 Pack Pre Rolls 0.50 Gram
Pre-Rolls2.9%
#8
Fast Lane 1 Pack Pre Rolls 14 Gram
Fast Lane 1 Pack Pre Rolls 14 Gram
Pre-Rolls4.6%
#10
Super Silver Haze Buds 3.50 Gram
Super Silver Haze Buds 3.50 Gram
Flower4.4%

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Benchmarking

Competitive Peer Set

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Peer brands benchmarked against Hiway using competitive landscape rank coverage, proximity, and momentum.