The Standard

Top states where The Standard is active based on indexed sales coverage.

OHOhio

($1-2.5M)

UTUtah

($.5M-1M)

MOMissouri

(<$250K)

24-Month Trend

Flower dominates at 67.4% of sales, with a remarkable 27.1% YoY growth. Pre-Rolls are the fastest-growing category, skyrocketing 157.7% YoY, while Edibles and Concentrates are struggling, down 10.7% and 17.3% respectively.

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Category	Sales Share	Avg Price	YoY
Locked Category	XX.X%	$XX.XX	XX.X%
Vapes	12.3%	$45.29	75.1%
Locked Category	XX.X%	$XX.XX	XX.X%
Concentrates	7.8%	$34.58	32.6%
Locked Category	XX.X%	$XX.XX	XX.X%
Topicals	1.8%	$32.86	31.0%

Trend View

Market Insights SnapshotOct 2026

24-Month Trend

Average Price

$37.11

YoY Sales Trend

10.7%

2Y Sales Trend

10.4%

Category Breakout

Category	Sales Share	Avg Price	YoY
Flower	60.6%	$43.49	21.4%
Vapes	12.3%	$45.29	75.1%
Edibles	12.1%	$32.64	22.5%
Concentrates	7.8%	$34.58	32.6%
Pre-Rolls	5.4%	$14.62	35.8%
Topicals	1.8%	$32.86	31.0%

State Rank Table

State	Flower	Vapor Pens	Edibles	Concentrates	Pre-Roll	Topicals	Accessories	Oral
Utah	13	16	1	10	⊖	5	11	15
Ohio	25	49	42	16	26	4	⊖	⊖
Missouri	46	⊖	⊖	24	⊖	15	⊖	⊖

THE STANDARD shines in Ohio (54.5%), Missouri (23.1%), and Utah (22.5%), establishing a strong presence across these three states. The brand is positioning itself among the top cannabis brands in Ohio.

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State	Flower	Vapor Pens	Edibles	Concentrates	Pre-Roll	Topicals	Accessories	Oral
Locked State	#XX	#XX	#XX	#XX	#XX	#XX	#XX	#XX
Ohio	25	49	42	16	26	4	⊖	⊖
Locked State	#XX	#XX	#XX	#XX	#XX	#XX	#XX	#XX

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#18 in Flower, THE STANDARD is gaining ground, 17 spots behind leader RIVIERA CREEK. Competing closely with BUCKEYE and NEIGHBORGOODS, the brand has made notable gains over the last year.

Top products for Oct 2026 with sales and momentum indicators.

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Product	Category	MoM
#XXLocked Product	Locked Category	XX.X%
#2 Hash Burger Buds 3.50 Gram	Flower	177.3%
#XXLocked Product	Locked Category	XX.X%
#4 Bolinas Live Resin Disposables 1000 Mg	Vapes	170.3%
#XXLocked Product	Locked Category	XX.X%
#6 Citrus Cookies Kush Buds 14 Gram	Flower	376.2%
#XXLocked Product	Locked Category	XX.X%
#8Tarts Buds 3.50 Gram	Flower	880.9%
#XXLocked Product	Locked Category	XX.X%
#10 Nana Glue 1 Pack Infused Pre Rolls 1 Gram	Pre-Rolls	560.0%