Is this your Brand? Log in to Hoodie!

Brand Explorer/The Standard

The Standard

Aug 2026

Overview

YoY growth at 16.4% has propelled THE STANDARD to a premium tier, with a 3-month trend showing an impressive 32.7% increase. Brand rank improved from #30 to #18, showcasing significant momentum in a competitive landscape.

Categories

FlowerEdiblesConcentratesVapesPre-RollsTopicals
  • Top Category: Flower
  • Price Tier: Premium
  • States Active: 3

Trend View

The Standard logoMarket Insights SnapshotAug 2026

24-Month Trend

The Standard market trend chart

Average Price

$35.66

YoY Sales Trend

57.6%

2Y Sales Trend

32.5%

Flower dominates at 67.4% of sales, with a remarkable 27.1% YoY growth. Pre-Rolls are the fastest-growing category, skyrocketing 157.7% YoY, while Edibles and Concentrates are struggling, down 10.7% and 17.3% respectively.

CategorySales ShareAvg PriceYoY
Edibles10.3%$37.333.7%
Vapes7.0%$48.9915.2%
Topicals2.0%$30.218.3%

Unlock The Full Table

Log in to unlock the full category breakout table and image export actions for this brand.

THE STANDARD shines in Ohio (54.5%), Missouri (23.1%), and Utah (22.5%), establishing a strong presence across these three states. The brand is positioning itself among the top cannabis brands in Ohio.

StateFlowerEdiblesConcentratesVapor PensPre-RollTopicalsAccessoriesOralOther
36⊖25⊖⊖12⊖⊖3

Unlock The Full Table

Log in to unlock the full state rank table and compare every category row for this brand.

Market Position

The Standard logoCompetitive LandscapeAug 2026

#18 in Flower, THE STANDARD is gaining ground, 17 spots behind leader RIVIERA CREEK. Competing closely with BUCKEYE and NEIGHBORGOODS, the brand has made notable gains over the last year.

Flower in Ohio Rankings (Last 4 Months)May 2026Jun 2026Jul 2026Aug 2026The Standard: 23The Standard: 22Certified Cultiva…: 16Certified Cultiva…: 7Rythm: 3Rythm: 3Riviera Creek: 2Riviera Creek: 1High Supply: 1High Supply: 2

SKU View

The Standard logoTop Selling ProductsAug 2026

Top products for Aug 2026 with sales and momentum indicators.

ProductCategoryMoM
#2
Fumez Buds 3.50 Gram
Fumez Buds 3.50 Gram
FlowerN/A
#4
Rk Cookies Buds 14 Gram
Rk Cookies Buds 14 Gram
Flower1078.7%
#6
Orange Banana Cookies Buds 14 Gram
Orange Banana Cookies Buds 14 Gram
Flower1258.0%
#8
Bernie Hana Butter 1 Pack Pre Rolls 1 Gram
Bernie Hana Butter 1 Pack Pre Rolls 1 Gram
Pre-Rolls744.3%
#10
Cloud Walker 1 Pack Infused Pre Rolls 1 Gram
Cloud Walker 1 Pack Infused Pre Rolls 1 Gram
Pre-Rolls1034.9%

Unlock The Full Table

Log in to unlock the full top selling products table and export the share image for this section.

Benchmarking

Competitive Peer Set

Search all brands

Peer brands benchmarked against The Standard using competitive landscape rank coverage, proximity, and momentum.