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Brand Explorer/High Desert Relief

High Desert Relief

Oct 2026

Overview

HIGH DESERT RELIEF's sales dropped 36.8% YoY, reflecting a significant decline in consumer interest. The brand slipped from #14 to #27, signaling a critical need for strategic reassessment in a challenging market.

Categories

FlowerPre-Rolls
  • Top Category: Flower
  • Price Tier: Mid-Market
  • States Active: 1

Top States

High Desert Relief logoHigh Desert Relief Top StatesOct 2026

Top states where High Desert Relief is active based on indexed sales coverage.

Trend View

High Desert Relief logoMarket Insights SnapshotOct 2026

24-Month Trend

High Desert Relief market trend chart

Average Price

$14.63

YoY Sales Trend

13.7%

2Y Sales Trend

3.5%

Flower comprises 63% of sales but is down 51.2% YoY. In contrast, Pre-Rolls are up 24.8% and Vapes are skyrocketing at +201.1% YoY, highlighting a shift in consumer preferences.

CategorySales ShareAvg PriceYoY
Pre-Rolls16.7%$7.4610.7%

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HIGH DESERT RELIEF is concentrated solely in New Mexico, capturing 100% of its sales in this state, indicating limited geographic diversification.

StateFlowerPre-RollAccessoriesConcentratesEdiblesOralVapor Pens

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Market Position

High Desert Relief logoCompetitive LandscapeOct 2026

#27 in Flower, significantly behind market leaders like COOKIES (#1) and PURLIFE (#2). The brand's rank fell from #14 to #27, highlighting competitive challenges in a rapidly evolving market.

Flower in New Mexico Rankings (Last 4 Months)Jul 2026Aug 2026Sep 2026Oct 2026High Desert Relief: 13High Desert Relief: 12Prohibition 37: 7Prohibition 37: 8Urban Wellness: 11Urban Wellness: 7Dairy 2 Dank: 4Dairy 2 Dank: 2Enchanted Botanic…: 3Enchanted Botanic…: 3

SKU View

High Desert Relief logoTop Selling ProductsOct 2026

Top products for Oct 2026 with sales and momentum indicators.

ProductCategoryMoM
#2
Cap Junky Buds 3.50 Gram
Cap Junky Buds 3.50 Gram
Flower91.7%
#4
Sour Diesel Buds 3.50 Gram
Sour Diesel Buds 3.50 Gram
Flower29.2%
#6
Cap Junky Buds 14 Gram
Cap Junky Buds 14 Gram
Flower115.3%
#8
Monster Buds 14 Gram
Monster Buds 14 Gram
Flower398.4%
#10
Saint Limon Buds 1 Gram
Saint Limon Buds 1 Gram
Flower223.7%

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Benchmarking

Competitive Peer Set

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Peer brands benchmarked against High Desert Relief using competitive landscape rank coverage, proximity, and momentum.