New Leaf

Top states where New Leaf is active based on indexed sales coverage.

MAMassachusetts

(<$250K)

24-Month Trend

Flower dominates at 67.4% of total sales, achieving a staggering 260.0% YoY growth. Accessories follow at 22.9%, growing 31.2% YoY, while Vapes and Pre-Rolls remain minimal categories. Flower's rapid ascent underscores its popularity in the market.

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Category	Sales Share	Avg Price	YoY
Locked Category	XX.X%	$XX.XX	XX.X%
Accessories	18.5%	$25.43	21.6%
Locked Category	XX.X%	$XX.XX	XX.X%

Trend View

Market Insights SnapshotOct 2026

24-Month Trend

Average Price

$12.84

YoY Sales Trend

48.5%

2Y Sales Trend

263.6%

Category Breakout

Category	Sales Share	Avg Price	YoY
Flower	79.5%	$11.56	53.6%
Accessories	18.5%	$25.43	21.6%
Vapes	2.0%	$16.95	N/A

State Rank Table

State	Flower	Accessories	Vapor Pens	Pre-Roll
Massachusetts	⊖	29	⊖	⊖

NEW LEAF's presence is concentrated in Massachusetts, accounting for 100% of its sales. This geographical focus highlights the brand's strategy in a single, high-potential state.

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State	Flower	Accessories	Vapor Pens	Pre-Roll
Locked State	#XX	#XX	#XX	#XX

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NEW LEAF ranks #169 in the competitive Flower category, trailing leaders such as SIMPLY HERB and HIGH SUPPLY. The brand improved from #216 to #169 over the past year, but still faces significant competition, being 168 spots behind the top brand.

Top products for Oct 2026 with sales and momentum indicators.

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Product	Category	MoM
#XXLocked Product	Locked Category	XX.X%
#2 Peanut Butter Buds 3.50 Gram	Flower	N/A
#XXLocked Product	Locked Category	XX.X%
#4 Banana Cream Jealousy Buds 3.50 Gram	Flower	27.6%
#XXLocked Product	Locked Category	XX.X%
#6 Dionysus Buds 3.50 Gram	Flower	60.5%
#XXLocked Product	Locked Category	XX.X%