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New Leaf

Aug 2026

Overview

NEW LEAF boasts an impressive 176.6% YoY growth, positioning itself within the mid-tier market. Despite a recent 3-month decline of 17.8%, a 60.4% surge in sales over the past three months indicates a potential rebound. The brand's unit growth reflects a significant shift in consumer demand.

Categories

FlowerAccessoriesVapesPre-Rolls
  • Top Category: Flower
  • Price Tier: Mid-Market
  • States Active: 1

Top States

New Leaf logoNew Leaf Top StatesAug 2026

Top states where New Leaf is active based on indexed sales coverage.

Trend View

New Leaf logoMarket Insights SnapshotAug 2026

24-Month Trend

New Leaf market trend chart

Average Price

$15.22

YoY Sales Trend

24.2%

2Y Sales Trend

39.8%

Flower dominates at 67.4% of total sales, achieving a staggering 260.0% YoY growth. Accessories follow at 22.9%, growing 31.2% YoY, while Vapes and Pre-Rolls remain minimal categories. Flower's rapid ascent underscores its popularity in the market.

CategorySales ShareAvg PriceYoY
Accessories22.3%$22.2525.5%

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NEW LEAF's presence is concentrated in Massachusetts, accounting for 100% of its sales. This geographical focus highlights the brand's strategy in a single, high-potential state.

StateFlowerAccessoriesVapor PensPre-Roll

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Market Position

New Leaf logoCompetitive LandscapeAug 2026

NEW LEAF ranks #169 in the competitive Flower category, trailing leaders such as SIMPLY HERB and HIGH SUPPLY. The brand improved from #216 to #169 over the past year, but still faces significant competition, being 168 spots behind the top brand.

Flower in Massachusetts Rankings (Last 4 Months)May 2026Jun 2026Jul 2026Aug 2026New Leaf: 167New Leaf: 202Find: 7Find: 6High Supply: 2High Supply: 3Simply Herb: 1Simply Herb: 1Perpetual Harvest: 3Perpetual Harvest: 2

SKU View

New Leaf logoTop Selling ProductsAug 2026

Top products for Aug 2026 with sales and momentum indicators.

ProductCategoryMoM
#2
Sharpies Buds 3.50 Gram
Sharpies Buds 3.50 Gram
FlowerN/A
#4
Gelato Sorbet Buds 7 Gram
Gelato Sorbet Buds 7 Gram
Flower14.3%
#6
Peanut Butter Pie Buds 3.50 Gram
Peanut Butter Pie Buds 3.50 Gram
Flower36.5%

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Benchmarking

Competitive Peer Set

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Peer brands benchmarked against New Leaf using competitive landscape rank coverage, proximity, and momentum.