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Insa

Oct 2026

Overview

Insa is not some la-di-da so-and-so that’s going to carry you away to a land of make believe. It’s cannabis for real life: the good days and the ‘bout to get better. Insa offers premium cannabis in a variety of formats and functions to help wind you up, calm you down, ease your a...

INSA dropped from #5 to #6 in Massachusetts despite a 16.8% sales uptick over the last three months. Year-over-year revenue fell 7.5%, a mid-tier squeeze where volume holds but pricing erodes. The recent rebound bears watching.

Categories

FlowerVapesEdiblesPre-RollsConcentratesOralTopicals
  • Top Category: Flower
  • Price Tier: Premium
  • States Active: 4

Trend View

Insa logoMarket Insights SnapshotOct 2026

24-Month Trend

Insa market trend chart

Average Price

$25.83

YoY Sales Trend

8.9%

2Y Sales Trend

1.9%

Flower commands 47.6% of INSA's mix but slid 1.6% YoY. Edibles are the lone bright spot at 20.2% share and +1.2% YoY growth. Vapes cratered 19.3% and Concentrates fell 20.6%, signaling a sharp pullback in extract categories.

CategorySales ShareAvg PriceYoY
Vapes17.1%$29.1511.6%
Pre-Rolls6.4%$8.159.3%
Oral2.0%$18.8767.7%

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INSA operates across just three states, with Massachusetts holding 52.4% of share. Florida (24.7%) and Pennsylvania (22.9%) round out the footprint. Among top cannabis brands in Massachusetts, geographic concentration remains high.

StateFlowerVapor PensEdiblesPre-RollConcentratesOralAccessoriesOtherTopicals
23406⊖20750⊖⊖
302921413221⊖⊖16

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Market Position

Insa logoCompetitive LandscapeOct 2026

INSA slipped from #5 to #6 in Flower over 12 months, now trailing REALM CANNABIS at #5 by one spot. SIMPLY HERB holds the #1 position. INSA gained one spot versus each peer's prior standing, but the field tightened around it.

Flower in Massachusetts Rankings (Last 4 Months)Jul 2026Aug 2026Sep 2026Oct 2026Insa: 5Insa: 3Simply Herb: 1Simply Herb: 2Farmer's Cut: 4Farmer's Cut: 4Perpetual Harvest: 3Perpetual Harvest: 1High Supply: 2High Supply: 5

SKU View

Insa logoTop Selling ProductsOct 2026

Top products for Oct 2026 with sales and momentum indicators.

ProductCategoryMoM
#2
Gmo Buds 14 Gram
Gmo Buds 14 Gram
Flower76.0%
#4
Moon Raker Buds 14 Gram
Moon Raker Buds 14 Gram
Flower193.6%
#6
Lemons Buds 14 Gram
Lemons Buds 14 Gram
Flower767.5%
#8
Pledge Buds 14 Gram
Pledge Buds 14 Gram
Flower2190.8%
#10
Secret Mints Buds 28 Gram
Secret Mints Buds 28 Gram
Flower797.5%

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Benchmarking

Competitive Peer Set

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Peer brands benchmarked against Insa using competitive landscape rank coverage, proximity, and momentum.