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Brand Explorer/Standard Issue

Standard Issue

Aug 2026

Overview

STANDARD ISSUE's sales skyrocketed 2057.8% YoY, with a remarkable 346.7% increase in the last three months alone. Mid-tier pricing is driving this surge, reflecting significant market demand and brand strength.

Categories

VapesPre-RollsFlower
  • Top Category: Vapes
  • Price Tier: Mid-Market
  • States Active: 5

Trend View

Market Insights SnapshotAug 2026

24-Month Trend

Standard Issue market trend chart

Average Price

$23.47

YoY Sales Trend

961.3%

2Y Sales Trend

792.2%

Vapes dominate with 65.4% of sales, growing 1685.0% YoY. Pre-Rolls are the fastest-growing category at 34.0%, soaring 3491.3% YoY, highlighting a shift in consumer preferences.

CategorySales ShareAvg PriceYoY
Pre-Rolls41.0%$20.461121.9%

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STANDARD ISSUE thrives in Ontario (40.1%), British Columbia (34.0%), and Alberta (25.9%), solidifying its presence among top cannabis brands in Canada.

StateVapor PensPre-RollConcentratesEdiblesFlowerOther
1227⊖⊖⊖⊖
1648⊖⊖⊖⊖

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Market Position

Competitive LandscapeAug 2026

Ranked #21 in the Vapes category, STANDARD ISSUE has surged from #182 last year. Competing against BACK FORTY, SPINACH, and BOXHOT, it's gaining ground rapidly.

Vapes in Ontario Rankings (Last 4 Months)May 2026Jun 2026Jul 2026Aug 2026Standard Issue: 17Standard Issue: 16Back Forty: 1Back Forty: 1Spinach: 2Spinach: 2Boxhot: 3Boxhot: 3General Admission: 4General Admission: 4

SKU View

Top Selling ProductsAug 2026

Top products for Aug 2026 with sales and momentum indicators.

ProductCategoryMoM
#2
Wild Berry Cartridges 1000 Mg
Wild Berry Cartridges 1000 Mg
Vapes0.1%
#4
Cartridges 1000 Mg
Cartridges 1000 Mg
Vapes3.0%
#6
Peach Disposables 1000 Mg
Peach Disposables 1000 Mg
Vapes1.5%
#8
Grape 2 Pack Infused Pre Rolls 1 Gram
Grape 2 Pack Infused Pre Rolls 1 Gram
Pre-Rolls4.2%
#10
Watermelon 1 Pack Infused Pre Rolls 0.50 Gram
Watermelon 1 Pack Infused Pre Rolls 0.50 Gram
Pre-Rolls11.6%

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Benchmarking

Competitive Peer Set

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Peer brands benchmarked against Standard Issue using competitive landscape rank coverage, proximity, and momentum.