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Xplor

Oct 2026

Overview

XPLOR's sales plummeted 21.9% YoY, resulting in a rank slip from #4 to #5 in Ontario. The contrast between declining sales and an 8.6% increase over the last three months suggests a market trying to stabilize despite challenges.

Categories

VapesPre-Rolls
  • Top Category: Vapes
  • Price Tier: Mid-Market
  • States Active: 4

Trend View

Xplor logoMarket Insights SnapshotOct 2026

24-Month Trend

Xplor market trend chart

Average Price

$21.95

YoY Sales Trend

6.9%

2Y Sales Trend

13.0%

Vapes dominate at 91.4% of sales, yet experienced a YoY decline of 21.6%. Pre-Rolls hold a smaller share at 8.4%, with a steeper drop of 25.4% YoY, highlighting a significant shift in consumer preference.

CategorySales ShareAvg PriceYoY
Pre-Rolls8.2%$8.0713.8%

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XPLOR has its strongest presence in Ontario (78.6%), followed by Alberta (19.1%) and British Columbia (2.3%). The brand operates across 3 states, with a heavy concentration in Ontario.

StateVapor PensPre-RollAccessoriesConcentratesEdiblesFlowerOther
11⊖⊖⊖⊖⊖⊖

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Market Position

Xplor logoCompetitive LandscapeOct 2026

XPLOR ranks #5 in the Vapes category, trailing behind BACK FORTY (#1) and SPINACH (#2). The brand's competitive position weakened as it slipped from #4 to #5 over the past year.

Vapes in Ontario Rankings (Last 4 Months)Jul 2026Aug 2026Sep 2026Oct 2026Xplor: 9Xplor: 10Tribal: 6Tribal: 8Kolab Projects: 7Kolab Projects: 7Wild West: 11Wild West: 6Back Forty: 1Back Forty: 1

SKU View

Xplor logoTop Selling ProductsOct 2026

Top products for Oct 2026 with sales and momentum indicators.

ProductCategoryMoM
#2
Nana's Jam Cartridges 1000 Mg
Nana's Jam Cartridges 1000 Mg
Vapes14.2%
#4
Beast Berry Cartridges 1000 Mg
Beast Berry Cartridges 1000 Mg
Vapes15.3%
#6
Limeade Cartridges 1000 Mg
Limeade Cartridges 1000 Mg
Vapes38.4%
#8
Hawaiian 1 Pack Infused Pre Rolls 1 Gram
Hawaiian 1 Pack Infused Pre Rolls 1 Gram
Pre-Rolls185.8%
#10
Gummy Bears Specialty Vape 1000 Mg
Gummy Bears Specialty Vape 1000 Mg
Vapes87.2%

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Benchmarking

Competitive Peer Set

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Peer brands benchmarked against Xplor using competitive landscape rank coverage, proximity, and momentum.