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Brand Explorer/Big Pete's Treats

Big Pete's Treats

Oct 2026

Overview

Santa Cruz is where it all began. As a young man growing cannabis and baking cookies, Big Pete devoted himself to creating consistent, wonderful edibles that harness the healing power of cannabis-infused butter. After 6 years surfing and enjoying the good vibes in Hawaii,Pete ret...

Rank slipped from #21 to #22—low-tier positioning reflects a 2.7% YoY decline. In contrast, a monthly sales spike of 8% indicates shifting consumer dynamics favoring lower-priced options.

Categories

Edibles
  • Top Category: Edibles
  • Price Tier: Value
  • States Active: 5

Trend View

Big Pete's Treats logoMarket Insights SnapshotOct 2026

24-Month Trend

Big Pete's Treats market trend chart

Average Price

$11.84

YoY Sales Trend

8.1%

2Y Sales Trend

7.2%

Edibles dominate, comprising 99.1% of sales, but have seen a slight decline of 2.6% YoY—the slowest category performance.

CategorySales ShareAvg PriceYoY

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BIG PETE'S TREATS thrives in California (67.8%) and Florida (16.5%), with a notable presence in Missouri and Michigan, active across 4 states.

StateEdiblesConcentratesFlowerOther
25⊖⊖⊖

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Market Position

Big Pete's Treats logoCompetitive LandscapeOct 2026

Competitive summary unavailable.

Edibles in California Rankings (Last 4 Months)Jul 2026Aug 2026Sep 2026Oct 2026Big Pete's Treats: 24Big Pete's Treats: 25Froot: 8Froot: 7Good Tide: 7Good Tide: 8Wyld: 1Wyld: 1Camino: 2Camino: 2

SKU View

Big Pete's Treats logoTop Selling ProductsOct 2026

Top products for Oct 2026 with sales and momentum indicators.

ProductCategoryMoM
#2
Butter Butter 1000 Mg
Butter Butter 1000 Mg
Edibles0.1%
#4
Cinnamon Sugar Cookies Cbd 100 Mg
Cinnamon Sugar Cookies Cbd 100 Mg
Edibles22.7%
#6
Chocolate Chip Cookies 75 Mg
Chocolate Chip Cookies 75 Mg
Edibles22.6%
#8
Berry Gummies Cbn 150 Mg
Berry Gummies Cbn 150 Mg
Edibles117.3%
#10
Chocolate Chip Cookies 250 Mg
Chocolate Chip Cookies 250 Mg
Edibles167.1%

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Benchmarking

Competitive Peer Set

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Peer brands benchmarked against Big Pete's Treats using competitive landscape rank coverage, proximity, and momentum.