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Brand Explorer/Big Pete's Treats

Big Pete's Treats

Aug 2026

Overview

Santa Cruz is where it all began. As a young man growing cannabis and baking cookies, Big Pete devoted himself to creating consistent, wonderful edibles that harness the healing power of cannabis-infused butter. After 6 years surfing and enjoying the good vibes in Hawaii,Pete ret...

Rank slipped from #21 to #22—low-tier positioning reflects a 2.7% YoY decline. In contrast, a monthly sales spike of 8% indicates shifting consumer dynamics favoring lower-priced options.

Categories

Edibles
  • Top Category: Edibles
  • Price Tier: Mid-Market
  • States Active: 5

Trend View

Big Pete's Treats logoMarket Insights SnapshotAug 2026

24-Month Trend

Big Pete's Treats market trend chart

Average Price

$12.68

YoY Sales Trend

6.7%

2Y Sales Trend

8.2%

Edibles dominate, comprising 99.1% of sales, but have seen a slight decline of 2.6% YoY—the slowest category performance.

CategorySales ShareAvg PriceYoY

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BIG PETE'S TREATS thrives in California (67.8%) and Florida (16.5%), with a notable presence in Missouri and Michigan, active across 4 states.

StateEdiblesAccessoriesConcentratesFlowerOther
30
47

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Market Position

Big Pete's Treats logoCompetitive LandscapeAug 2026

Competitive summary unavailable.

Edibles in California Rankings (Last 4 Months)May 2026Jun 2026Jul 2026Aug 2026Big Pete's Treats: 24Big Pete's Treats: 25St.ides: 5St.ides: 4Lost Farm: 4Lost Farm: 5Wyld: 1Wyld: 1Camino: 2Camino: 2

SKU View

Big Pete's Treats logoTop Selling ProductsAug 2026

Top products for Aug 2026 with sales and momentum indicators.

ProductCategoryMoM
#2
Butter Butter 1000 Mg
Butter Butter 1000 Mg
Edibles4.3%
#4
Peanut Butter Cookies Thcv:cbd:cbn 100 Mg
Peanut Butter Cookies Thcv:cbd:cbn 100 Mg
Edibles1.7%
#6
Chocolate Chip Cookies 75 Mg
Chocolate Chip Cookies 75 Mg
Edibles18.9%
#8
Marshmallow Other Baked Goods Cbd 200 Mg
Marshmallow Other Baked Goods Cbd 200 Mg
Edibles141.6%
#10
Cannabutter Indica (2000mg)
Cannabutter Indica (2000mg)
Edibles437.7%

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Benchmarking

Competitive Peer Set

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Peer brands benchmarked against Big Pete's Treats using competitive landscape rank coverage, proximity, and momentum.