Top States
Mindy's Top StatesOct 2026
Top states where Mindy's is active based on indexed sales coverage.
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Mindy's
Oct 2026
Overview
James Beard Award-winning chef Mindy Segal has partnered with Cresco Labs to create perfectly-dosed, delicious\xa0edibles. Chef Segal carefully crafts gummies in Glazed Clementine Orange, Cool Keylime Kiwi, Lush Black Cherry, Freshly Picked Berries, Honey Sweet Melon and Botanica...
MINDY'S sales dropped 26.1% YoY, highlighting a significant decline in consumer interest. Mid-tier positioning struggles as unit volume also sees a sharp decline, suggesting challenges in brand perception amid competitive pressures.
Categories
Edibles
- Top Category: Edibles
- Price Tier: Mid-Market
- States Active: 3
Trend View
Market Insights SnapshotOct 2026
24-Month Trend
Average Price
$15.48
YoY Sales Trend
10.8%
2Y Sales Trend
31.5%
Edibles dominate MINDY'S portfolio at 99.5%, but the category shows a decline of 26.4% YoY. This signals a slowdown in consumer preference for this segment, despite its overwhelming share.
| Category | Sales Share | Avg Price | YoY |
|---|---|---|---|
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Trend View
Market Insights SnapshotOct 2026
24-Month Trend
Average Price
$15.48
YoY Sales Trend
10.8%
2Y Sales Trend
31.5%
Category Breakout
| Category | Sales Share | Avg Price | YoY |
|---|---|---|---|
| Edibles | 100.0% | $15.49 | 10.4% |
State Rank Table
| State | Edibles | Oral | Other | Pre-Roll |
|---|---|---|---|---|
| Illinois | 15 | 14 | ⊖ | ⊖ |
| Massachusetts | 26 | ⊖ | ⊖ | ⊖ |
| Ohio | 41 | ⊖ | ⊖ | ⊖ |
MINDY'S is concentrated in Illinois, Massachusetts, and Ohio, with a stronghold in Illinois at 67.1%. Active in 3 states, the brand's geographic footprint is limited but significant.
| State | Edibles | Oral | Other | Pre-Roll |
|---|---|---|---|---|
| 26 | ⊖ | ⊖ | ⊖ | |
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Market Position
Competitive LandscapeOct 2026
MINDY'S ranks #14 among peers in the Edibles category, slipping from #10 over the past year. Competing brands include WYLD at #1, INCREDIBLES at #2, and WANA at #3, all of which have widened the gap.
SKU View
Top Selling ProductsOct 2026
Top products for Oct 2026 with sales and momentum indicators.
| Product | Category | MoM |
|---|---|---|
#2  | Edibles | 12.8% |
#4  | Edibles | 2.1% |
#6  | Edibles | 7.3% |
#8  | Edibles | 28.2% |
#10  | Edibles | 51.8% |
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Benchmarking
Competitive Peer Set
Peer brands benchmarked against Mindy's using competitive landscape rank coverage, proximity, and momentum.
