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Rad

Oct 2026

Overview

Embrace flower power with these hella potent smokables in a totally unique format. Evenly infused with THC distillate and those juicy RAD flavors you love.

RAD's sales plummeted 49.7% YoY, with a 12.6% decline over the last three months. Mid-tier positioning reflects a challenging market landscape as sales trend upward by 1.6% recently, revealing potential for recovery.

Categories

VapesConcentratesPre-RollsFlower
  • Top Category: Vapes
  • Price Tier: Premium
  • States Active: 5

Trend View

Rad logoMarket Insights SnapshotOct 2026

24-Month Trend

Rad market trend chart

Average Price

$29.2

YoY Sales Trend

23.7%

2Y Sales Trend

56.5%

Vapes dominate at 54.5%, yet still dropped 50.1% YoY. Concentrates, holding 36.9%, fell 50.9% YoY, marking the steepest decline. Pre-Rolls, at 8.0%, decreased 35.2% YoY.

CategorySales ShareAvg PriceYoY
Concentrates40.6%$28.6434.0%
Flower2.9%$24.35338.4%

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RAD thrives in Ontario (68.4%), followed by Alberta (19.7%) and British Columbia (11.9%). Its geographic footprint is concentrated across these three states, highlighting a strong regional presence.

StateVapor PensConcentratesPre-RollFlowerAccessoriesEdiblesOralOther
⊖26⊖⊖⊖⊖⊖⊖
4619⊖⊖⊖⊖⊖⊖

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Market Position

Rad logoCompetitive LandscapeOct 2026

Ranked #54 in the competitive Vapes category, RAD has fallen from #49. Competing with BACK FORTY, SPINACH, and BOXHOT, RAD is 53 spots behind the leader. The brand's competitive stance is weakening as it lost rank over the past year.

Vapes in Ontario Rankings (Last 4 Months)Jul 2026Aug 2026Sep 2026Oct 2026Rad: 56Rad: 58Wild West: 11Wild West: 6Tribal: 6Tribal: 8Back Forty: 1Back Forty: 1Spinach: 2Spinach: 2

SKU View

Rad logoTop Selling ProductsOct 2026

Top products for Oct 2026 with sales and momentum indicators.

ProductCategoryMoM
#2
Juggernaut Cartridges 2000 Mg
Juggernaut Cartridges 2000 Mg
Vapes13.7%
#4
Sour Diesel Other Resin\wax 1 Gram
Sour Diesel Other Resin\wax 1 Gram
Concentrates13.8%
#6
Strawberry Shatter 1 Gram
Strawberry Shatter 1 Gram
Concentrates9.1%
#8
Pineapple Diesel 2 Pack Infused Pre Rolls 2 Gram
Pineapple Diesel 2 Pack Infused Pre Rolls 2 Gram
Pre-Rolls24.5%
#10
Mango Kush Shatter 1 Gram
Mango Kush Shatter 1 Gram
Concentrates89.0%

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Benchmarking

Competitive Peer Set

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Peer brands benchmarked against Rad using competitive landscape rank coverage, proximity, and momentum.