Best-Selling Other in Oklahoma

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Top Other brands in Oklahoma: Rockstars (Ok), Rove, Aero Labs.

1. #1
   R(
   Rockstars (Ok)▼12.7% MoM
2. #2
   
   Rove▼25.6% MoM
3. #3
   
   Aero Labs▲From 4▲0.9% MoM
4. #4
   
   Bailey'S Cbd▼From 3▼5.0% MoM
5. #5
   
   Xen Xtracts▲From 6▲19.1% MoM

Flower still commands over half the market at 51.7% share but slid 14.5% year over year, while concentrates suffered the steepest decline at 33.6%, shrinking to just 6.4% of sales. Pre-rolls were the lone bright spot, posting a modest 0.8% gain and holding 13.9% share as consumers gravitate toward convenience formats. Vapes held relatively steady with a 3.9% decline and 19.3% share, while edibles dropped 20.8%, suggesting price-sensitive consumers are pulling back on higher-margin categories. Brands like CURE and INJOY continue to compete for shelf space across these shifting segments.

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Category	Sales	Avg Price	YoY
#1Flower	$25-35M	$24.58	▼ 16.0%
#2Vapes	$10-15M	$19.44	▼ 5.6%
#3Pre-Rolls	$5-10M	$11.08	▼ 13.7%
#4Edibles	$5-10M	$15.06	▼ 21.0%
#5Concentrates	$2.5-5M	$21.64	▼ 42.8%
#6Accessories	$.5M-1M	$8.93	▼ 8.5%
#7Topicals	$250-500K	$20.2	▲ 24.5%
#8OtherSelected	$250-500K	$22.33	▲ 438.4%
#9Oral	<$250K	$20.42	▼ 31.4%
#10Cbd	<$250K	$14.83	▼ 1.0%
#11Home-Grow	<$250K	$31.66	▲ 185.1%