Benchmarking
Market ComparisonAug 2026
Among emerging-tier markets, Oklahoma stands out for contracting on nearly every axis, with sales down 19.4% over two years and dispensary count shrinking 12% year over year to 987 stores. What distinguishes Oklahoma from other declining markets is the sharp price rebound: average prices are up 33% year over year even as unit volume fell 35%, a sign that the market is consolidating rather than simply deteriorating. The state's medical-only status and the 2023 rejection of recreational legalization limit its ceiling relative to peers that have unlocked adult-use demand.
24-Month Trend

| State | Sales | YoY |
|---|---|---|
| Nevada | $60-70M | 0.2% |
| New Mexico | $35-50M | 1.3% |
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Benchmarking
Market ComparisonAug 2026
Among emerging-tier markets, Oklahoma stands out for contracting on nearly every axis, with sales down 19.4% over two years and dispensary count shrinking 12% year over year to 987 stores. What distinguishes Oklahoma from other declining markets is the sharp price rebound: average prices are up 33% year over year even as unit volume fell 35%, a sign that the market is consolidating rather than simply deteriorating. The state's medical-only status and the 2023 rejection of recreational legalization limit its ceiling relative to peers that have unlocked adult-use demand.
24-Month Trend

| State | Sales | YoY |
|---|---|---|
| Oregon | $80-90M | -3.0% |
| Nevada | $60-70M | +0.2% |
| Oklahoma | $50-60M | -6.0% |
| New Mexico | $35-50M | -1.3% |
| Louisiana | $25-35M | +67.2% |