Debunk

Top states where Debunk is active based on indexed sales coverage.

ONOntario

($.5M-1M)

BCBritish Columbia

($250-500K)

ABAlberta

($250-500K)

SKSaskatchewan

(<$250K)

MBManitoba

(<$250K)

NLNewfoundland and Labrador

(<$250K)

24-Month Trend

Vapes dominate with 73.2% of sales despite a YoY drop of 35.9%. Pre-Rolls account for 25.8%, declining by 21.4%. The vape category remains the largest but is struggling significantly.

Category	Sales Share	Avg Price	YoY
Locked Category	XX.X%	$XX.XX	XX.X%
Pre-Rolls	26.8%	$27.77	14.9%

Trend View

Market Insights SnapshotAug 2026

24-Month Trend

Average Price

$32.22

YoY Sales Trend

48.1%

2Y Sales Trend

30.3%

Category Breakout

Category	Sales Share	Avg Price	YoY
Vapes	73.2%	$34.25	52.6%
Pre-Rolls	26.8%	$27.77	14.9%

State Rank Table

State	Vapor Pens	Pre-Roll	Accessories	Concentrates	Flower	Other
Saskatchewan	8	18	⊖	⊖	⊖	⊖
British Columbia	16	⊖	⊖	⊖	⊖	⊖
Manitoba	17	⊖	⊖	⊖	⊖	⊖
Newfoundland And Labrador	18	⊖	⊖	⊖	⊖	⊖
Ontario	21	⊖	⊖	⊖	⊖	⊖

DEBUNK is concentrated in Ontario (50.6%), British Columbia (26.9%), and Alberta (19.3%). The brand operates in a total of 4 states, emphasizing a strong presence in Canada.

State	Vapor Pens	Pre-Roll	Accessories	Concentrates	Flower	Other
Locked State	#XX	#XX	#XX	#XX	#XX	#XX
British Columbia	16	⊖	⊖	⊖	⊖	⊖
Locked State	#XX	#XX	#XX	#XX	#XX	#XX
Newfoundland And Labrador	18	⊖	⊖	⊖	⊖	⊖
Locked State	#XX	#XX	#XX	#XX	#XX	#XX

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DEBUNK ranks #13 in the Vapes category, trailing behind BACK FORTY (#1) and SPINACH (#2). The brand has lost ground, dropping from #8 to #13 in the past year, highlighting the competitive tension in the market.

Top products for Aug 2026 with sales and momentum indicators.

Product	Category	MoM
#XXLocked Product	Locked Category	XX.X%
#2 Peach Crescendo Liquid Diamonds Disposables 1000 Mg	Vapes	10.7%
#XXLocked Product	Locked Category	XX.X%
#4 24k Gold Liquid Diamonds Disposables 1000 Mg	Vapes	3.5%
#XXLocked Product	Locked Category	XX.X%
#6 24k Gold 5 Pack Infused Pre Rolls 2.50 Gram	Pre-Rolls	8.7%
#XXLocked Product	Locked Category	XX.X%
#8 Sour Zkittles 5 Pack Infused Pre Rolls 2.50 Gram	Pre-Rolls	7.5%
#XXLocked Product	Locked Category	XX.X%
#10 Blackberry Haze 5 Pack Infused Pre Rolls 2.50 Gram	Pre-Rolls	20.2%