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Brand Explorer/Papa's Herb

Papa's Herb

Aug 2026

Overview

Papa's Herbβ„’ is a family-oriented, affordable cannabis brand that focuses on value and quality, seeking to cater to the wider public. With an ethos "by the people, for the people," it supports generational family farms by procuring from regulated providers throughout various regi...

PAPA'S HERB's sales declined 9.4% YoY, signaling challenges in consumer engagement. Mid-tier pricing may hinder its competitive edge amidst a shifting market landscape.

Categories

VapesFlowerPre-RollsAccessories
  • Top Category: Vapes
  • Price Tier: Mid-Market
  • States Active: 9

Trend View

Papa's Herb logoMarket Insights SnapshotAug 2026

24-Month Trend

Papa's Herb market trend chart

Average Price

$24.47

YoY Sales Trend

10.3%

2Y Sales Trend

21.8%

Vapes dominate at 85.8%, despite an 11.2% YoY drop. Pre-Rolls are the standout with a 15.5% YoY increase, while Flower lags significantly at -22.5% YoY.

CategorySales ShareAvg PriceYoY
Flower10.7%$47.85446.4%

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PAPA'S HERB excels in California, holding a significant share, with a footprint across 7 states including Ontario and Massachusetts.

StateVapor PensFlowerPre-RollAccessoriesConcentratesEdiblesOther
14βŠ–βŠ–βŠ–βŠ–βŠ–βŠ–
18βŠ–βŠ–βŠ–βŠ–βŠ–βŠ–

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Market Position

Papa's Herb logoCompetitive LandscapeAug 2026

Ranked #17 in the Vapes category, PAPA'S HERB faces stiff competition from STIIIZY (#1) and RAW GARDEN (#2), remaining 16 spots behind the leader.

Vapes in California Rankings (Last 4 Months)May 2026Jun 2026Jul 2026Aug 2026Papa's Herb: 17Papa's Herb: 17Cake She Hits Dif…: 6Cake She Hits Dif…: 5Coldfire Extracts: 5Coldfire Extracts: 7Stiiizy: 1Stiiizy: 1Raw Garden: 2Raw Garden: 2

SKU View

Papa's Herb logoTop Selling ProductsAug 2026

Top products for Aug 2026 with sales and momentum indicators.

ProductCategoryMoM
#2
Blueberry Zlushie Liquid Diamonds Disposables 1000 Mg
Blueberry Zlushie Liquid Diamonds Disposables 1000 Mg
Vapes8.4%
#4
Fruit Punch Disposables 1000 Mg
Fruit Punch Disposables 1000 Mg
Vapes8.6%
#6
Maui Wowie Live Resin Disposables 1250 Mg
Maui Wowie Live Resin Disposables 1250 Mg
Vapes54.2%
#8
White Peach Liquid Diamonds Disposables 950 Mg
White Peach Liquid Diamonds Disposables 950 Mg
Vapes62.1%
#10
White Widow Cartridges 950 Mg
White Widow Cartridges 950 Mg
Vapes269.2%

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Benchmarking

Competitive Peer Set

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Peer brands benchmarked against Papa's Herb using competitive landscape rank coverage, proximity, and momentum.