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Brand Explorer/The Bloom Brand

The Bloom Brand

Oct 2026

Overview

As a group of passionate cannabis users and borderline weed-snobs, we simply wanted a better way to enjoy our favorite strains. So in 2014, we set out to create a vape that could capture all the best elements of smoking flower strains. That’s how Bloom was born. Think of us as y...

THE BLOOM BRAND grew +23.0% YoY yet slipped from #13 to #14 in California, a sign competitors are scaling faster. A +13.4% three-month trend and premium positioning keep it in the mid-tier, but holding rank will require sustained momentum.

Categories

VapesConcentrates
  • Top Category: Vapes
  • Price Tier: Premium
  • States Active: 9

Trend View

The Bloom Brand logoMarket Insights SnapshotOct 2026

24-Month Trend

The Bloom Brand market trend chart

Average Price

$31.39

YoY Sales Trend

28.9%

2Y Sales Trend

56.9%

Vapes account for 98.4% of sales at +22.8% YoY, making THE BLOOM BRAND nearly a single-category play. Edibles exploded +258.5% YoY from a tiny 0.8% base. Concentrates and Flower both contracted, down -28.4% and -26.2% respectively.

CategorySales ShareAvg PriceYoY

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California leads at 30.2% of sales, followed by Illinois at 15.2% and Virginia at 11.5%. Among top cannabis brands in California, THE BLOOM BRAND operates across 10 states with notable footholds in New York and New Mexico at 11.3% each.

StateVapor PensAccessoriesConcentratesEdiblesFlowerOralPre-Roll
11⊖⊖⊖⊖⊖⊖
15⊖⊖⊖⊖⊖⊖

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Market Position

The Bloom Brand logoCompetitive LandscapeOct 2026

#14 in Vapes, down one spot from #13 a year ago despite gaining one position on STIIIZY, RAW GARDEN, and PLUGPLAY since late 2025. HEAVY HITTERS jumped two spots ahead, widening the gap. Thirteen ranks separate THE BLOOM BRAND from category leader STIIIZY.

Vapes in California Rankings (Last 4 Months)Jul 2026Aug 2026Sep 2026Oct 2026The Bloom Brand: 14The Bloom Brand: 15Stiiizy: 1Stiiizy: 1Raw Garden: 2Raw Garden: 2Plugplay: 3Plugplay: 3Jetty Extracts: 4Jetty Extracts: 4

SKU View

The Bloom Brand logoTop Selling ProductsOct 2026

Top products for Oct 2026 with sales and momentum indicators.

ProductCategoryMoM
#2
Pineapple Express Disposables 1000 Mg
Pineapple Express Disposables 1000 Mg
Vapes1.3%
#4
Jack Herer Disposables 1000 Mg
Jack Herer Disposables 1000 Mg
Vapes21.8%
#6
Fire Mango Disposables 1000 Mg
Fire Mango Disposables 1000 Mg
Vapes20.0%
#8
Wedding Cake Live Resin Disposables 1000 Mg
Wedding Cake Live Resin Disposables 1000 Mg
Vapes134.8%
#10
White Runtz Live Resin Disposables 1000 Mg
White Runtz Live Resin Disposables 1000 Mg
Vapes1318.9%

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Benchmarking

Competitive Peer Set

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Peer brands benchmarked against The Bloom Brand using competitive landscape rank coverage, proximity, and momentum.